Your High Credibility Formula tells the story of how a young entrepreneurial couple learn how to apply the High Credibility Formula from some sage advisers.

About the Author

Carson Porter is the author of Your High Credibility Formula. In this parable about entrepreneurs Carson explains his theories as to how you can achieve lasting high credibility in both work and life. In the post-Enron era we find enhanced emphasis on business ethics and value-based leadership. Through the fascinating story of how a young couple opening their first business learn to apply the High Credibility Formula from some sage advisors the reader is challenged to contemplate what really matters in their personal and business relationships. If all business owners understood and embraced the concepts underlying the High Credibility Formula we would have many more long-standing successful enterprises. It doesn�t matter whether we are talking about for-profit businesses, charities, schools, churches, teams or individuals, the High Credibility Formula creates the foundation for long-term success.

As an attorney and business executive Carson addresses groups across the country on a variety of business leadership issues including mergers and acquisitions, corporate governance, exit planning, team building, and goal-setting. In his career he has served as CEO of several closely-held companies and experienced the broad range of challenges confronting business leaders. He was a member of Young Presidents Organization where he established a sub-group of YPO members active in the healthcare sector. He is now a member of World Presidents Organization.

In addition to his professional endeavors, Carson is active in a variety of charitable organizations. He is a director of the National Patient Safety Foundation where he serves as Chairman of the Development Committee and on the Executive Committee. He also serves on the Advisory Board of the University of Kentucky College of Arts & Sciences, his alma mater.

Carson and his wife, Mary, reside in the Washington, DC area. They have two grown children.

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