Hot Marketing, Cool Profits: 200 Practical Sales and Marketing Ideas for Growing Your Business
Language: English
Published by McGraw-Hill Education / Australia, 2002
- Softcover
- Used

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AbeBooks seller since October 24, 2025
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- Title
- Hot Marketing, Cool Profits: 200 Practical Sales and Marketing Ideas for Growing Your Business
- Author
- Brooksbank, Roger
- Publisher
- McGraw-Hill Education / Australia
- Publication year
- 2002
- Condition
- Used; Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0074711598
- ISBN 13
- 9780074711590
- Item weight
- 281 grams
A paperback original
Small business owners and marketing managers must generally formulate competitive marketing while being saddled with farless- than-competitive budgets. In Hot Marketing, Cool Profits, 200 proven marketing ideas help to narrow the perception gap between the haves and have-nots. Twelve sections cover key areas relevant to small business marketers, from outlining a forceful marketing strategy to attracting free publicity, increasing marketing creativity, and more.
"Synopsis" may belong to another edition of this title.
About the Author
Roger Brooksbank, Ph.D. is an associate professor of marketing at Waikato University and internationally known author, consultant, and speaker.
"About the title" may belong to another edition of this title.
Country House Library
Corby, United Kingdom
AbeBooks seller since October 24, 2025
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