International Business: Strategy, Management, and the New Realities

S. Tamer Cavusgil; Gary Knight; John R. Riesenberger

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ISBN 10: 0131738607 ISBN 13: 9780131738607
Published by Pearson College Div, 2007
Used Hardcover

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May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0131738607I4N00

  • 3.22 out of 5 stars
    36 ratings by Goodreads

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Synopsis:

KEY BENEFIT: CKR is an evolving learning package that makes teaching easier and captures IB as practiced today. The text addresses emerging markets, the growing participation of small and medium-sized firms in international business, and examples of both international and national businesses so students can see IB from all perspectives. CKR also offers an online resource called the Educator's Consortium that supports and connects students and instructors worldwide. This text is for business students and professionals interested in learning about the impact of international business and emerging markets.

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Bibliographic Details

Title: International Business: Strategy, Management...
Publisher: Pearson College Div
Publication Date: 2007
Binding: Hardcover
Condition: Very Good
Dust Jacket Condition: No Jacket

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