Synopsis
Much of what we hear and accept each day about key business and economic issues is untrue: it consists of information that is outdated or simply wrong. Yet this misinformation influences the way we earn and spend our money, pay our taxes and vote. This book explores these widely-held beliefs.
Reviews
True or false? Managers have no shortage of information in this information age. Buying an American car keeps jobs in America. Accurate service 99 percent of the time is exceptional. As Denton (Managing Service, McGraw, 1992) and Boyd (Individual Commitment & Organizational Change, Greenwood, 1992) point out, all these statements are false. The authors, both professors at Southwest Missouri State University, have compiled an interesting, intriguing, and irreverent list of facts and fallacies about business and economics to show that we must question our assumptions before we can make informed decisions. They point out that 99 percent accurate service, for example, means that 15,000 newborn babies are dropped by doctors/nurses annually and two short or long landings are made at O'Hare Airport every day. Less frightening facts (depending on one's sense of the macabre) presented here are that 32,000 Tupperware parties are given in the world every day and that over 40 percent of Fortune 500 companies existing between 1975 and 1985 no longer exist. Though the authors' conclusions are well taken, this compilation of examples does not make for an essential purchase; still, it's fun.
Vincent P. Schmidt, SWL Inc., Santa Barbara, Cal.
Copyright 1994 Reed Business Information, Inc.
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