The Knowledge-Based Organization: Four Steps to Increasing Sales, Profits, and Market Share

Alexander, James A.; Lyons, Michael C.

ISBN 10: 0786303530 / ISBN 13: 9780786303533

Published by McGraw-Hill, 1994

About this Item

Seller Inventory # 220401B

Bibliographic Details

Title: The Knowledge-Based Organization: Four Steps...

Publisher: McGraw-Hill

Publication Date: 1994

Binding: Hardcover

Condition: As New

About this title

Synopsis:

The Knowledge-Based Organization offers a blueprint for integrating sales and service capabilities to create a professional services organization. Any executive charged with the responsibility of generating new, higher-margin revenue will find key strategies for building products that improve profitability. This results-focused book gives readers the basics to begin: creating the professional services organization to compete in the next century; transitioning from existing sales and service model; handling common problems and apply real-world examples.

About the Author:

James A. Alexander is president of Alexander Consulting.