Looy, B: Service Management

ISBN 10: 027373203X / ISBN 13: 9780273732037

Published by Pearson Sep 2024, 2024

About this Item

This item is printed on demand - Print on Demand Titel. Neuware -Over 75% of graduates currently find work in the service industries, but there are very few books that deal specifically with the subject of service management. Thisthird edition of Services Managementprovides a comprehensive insight into the industry andit's importance in today's economies. The book is based on three central strands of services management: customers, employees andoperations. The final part of the book addresses the issue of performance management and service strategy. Based on a series of research workshops with academics and practitioners at the Service Management Centre, De Vlerick School of Management, University of Ghent, the authors have produced in-depth case studies and survey research to help students to develop a thorough understanding of the specific challenges and issues of service management today.Services Managementthird edition is ideal for Service Management students within a Business or Tourism degree, but also of great interest to operations, management, marketing and general business studentsFinancial Times Prent., St.-Martin-Straße 82, 81541 München.

Seller Inventory # 9780273732037

Bibliographic Details

• Title: Looy, B: Service Management
• Publisher: Pearson Sep 2024
• Publication Date: 2024
• Language: English
• ISBN 10: 027373203X
• ISBN 13: 9780273732037
• Binding: Taschenbuch
• Edition: 3rd Edition
• Condition: Neu
• Dimensions: 246W x 189H x 30D millimeters 246 millimeters width by 189 millimeters height by 30 millimeters depth
• Weight: 1039 grams

About this title

Synopsis

Over 75% of graduates currently find work in the service industries, but there are very few books that deal specifically with the subject of service management.This third edition of Services Management provides a comprehensive insight into the industry and its' importance in today's economies. The book is based on three central strands of services customers, employees and operations. The final part of the book addresses the issue of performance management and service strategy.Based on a series of research workshops with academics and practitioners at the Service Management Centre, De Vlerick School of Management, University of Ghent, the authors have produced in-depth case studies and survey research to help students to develop a thorough understanding of the specific challenges and issues of service management today.Services Management third edition is ideal for Service Management students within a Business or Tourism degree, but also of great interest to operations, management, marketing and general business students