How To Manage Your Global Reputation: A Guide to the Dynamics of International Public Relations
Language: English
Published by NYU Press, 2002
- Softcover
- New
Seller: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore
AbeBooks seller since October 9, 2009
Condition: New
US$ 61.54
Quantity: Over 20 available
Add to basketItem description from seller
2002. Revised ed. paperback. . . . . . Books ship from the US and Ireland.
Seller Inventory # V9780814756799
- Title
- How To Manage Your Global Reputation: A Guide to the Dynamics of International Public Relations
- Author
- Morley, Michael
- Publisher
- NYU Press
- Publication year
- 2002
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0814756794
- ISBN 13
- 9780814756799
Now revised and updated, this contains new chapters on how the Internet is destroying hierarchies and empowering individuals, the phenomenon of the celebrity CEO, and the effect of globalization on PR. Morley includes fresh case studies (including the Firestone Tire/Ford Explorer controversy) to illustrate best and worst practices of management of global reputation. With forty years of international experience, Morley draws important lessons for the conduct of effective public relations.
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
Kennys Bookstore
Olney, MD, U.S.A.
AbeBooks seller since October 9, 2009
Shipping rates within U.S.A.
| Item | 14 to 20 business days | 13 to 14 business days |
|---|---|---|
| First item | US$ 10.50 | US$ 21.00 |
Payment methods
Store description
We carry a comprehensive range of out of print and rare books.
Specialty
Revolution, War, Peace, Irish StudiesSeller's business information
Kennys Bookshop and Art Galleries (Holdings) Limited
Liosbán Retail Park, Tuam Road
Galway, Ireland H91 N5P8
Terms of sale
We guarantee the condition of every book as it's described on the Abebooks websites.
If you're dissatisfied with your purchase (Incorrect Book/Not as Described/Damaged) or if the order hasn't arrived, you're eligible for a refund within 30 days of the estimated delivery date.
For any queries please use the contact seller link or send an email to books@kennys.ie
Conor Kenny
Shipping terms
All books securely packaged. Some books ship from Ireland.