Management Information Systems: Managing the Digital Firm

Kenneth C. Laudon; Carol Guercio Traver

ISBN 10: 0132142856 / ISBN 13: 9780132142854

Published by Pearson College Div, 2012

About this Item

The book is in good condition with all pages and cover intact, including the dust jacket if originally issued. The spine may show light wear. Pages may contain some notes or highlighting, and there might be a "From the library of" label. Boxed set packaging, shrink wrap, or included media like CDs may be missing.

Seller Inventory # BSM.1154G

Bibliographic Details

• Title: Management Information Systems: Managing the Digital Firm
• Publisher: Pearson College Div
• Publication Date: 2012
• Language: English
• ISBN 10: 0132142856
• ISBN 13: 9780132142854
• Binding: Hardcover
• Condition: good

About this title

Synopsis

Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.

About the Author

Laudon is Professor of Information Systems at New York University's Stern Graduate School of Business. He holds a B.A. in economics and philosophy from Stanford University and a Ph.D. from Columbia University. His wife, Jane, and he have 2 daughters.