Managing the Resource Allocation Process: A Study of Corporate Planning and Investment

Bower, Joseph L.

ISBN 10: 0875841287 / ISBN 13: 9780875841281

Published by Harvard Business Review Press, 1986

About this Item

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Seller Inventory # D8S0-3-M-0875841287-3

Bibliographic Details

• Title: Managing the Resource Allocation Process: A Study of Corporate Planning and Investment
• Publisher: Harvard Business Review Press
• Publication Date: 1986
• Language: English
• ISBN 10: 0875841287
• ISBN 13: 9780875841281
• Binding: paperback
• Condition: Acceptable
• Book Type: book

About this title

Synopsis

The definitive examination of strategic investment from the viewpoint of the people who run the company--the CEO and principal officers. Includes four case histories that follow specific investment projects from their inception to their approval by top management. A Harvard Business School Classics Edition.

About the Author

Joseph L. Bower, Professor of Business Administration at Harvard Business School, is the author of When Markets Quake: The Management Challenge of Restructuring Industry.