Managing for Sales Results: A Fast-Action Guide to Finding, Coaching And Leading Salespeople

Ron Marks puts his decades of experience in the field of sales leadership to work to spell out an effective, profitable management system for the most important and unique employees in any business: salespeople. With an intelligent and easy-to-understand argument for the kind of leadership that motivates salespeople and instantly useful practical tips to improve productivity, reduce turnover, increase employee satisfaction, and ensure that you hire smart instead of hiring often, this book proves that there's a much quicker route to effective management than years of trial and error.