The Market Structure of Sports

Gerald W Scully

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Language: English

Published by The University of Chicago Press, 1995

0226743950 / 9780226743950

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Through an economic assessment of the business of professional sports and prospects for the future in the United States, this study examines factors that determine players' salaries, management practices and franchise values, and long- and short-term corporate ownership. It shows, for example, that while economic growth since 1975 was fueled primarily by sales of television rights, the broadcast market has become saturated and teams will have to look elsewhere for income in the 1990s. This book offers technical insights that should interest business economists and professionals in sports management.

Seller Inventory # CIN0226743950G

Title
The Market Structure of Sports
Author
Gerald W Scully
Publisher
The University of Chicago Press
Publication year
1995
Condition
Good
Binding
Paperback
Language
English
ISBN 10
0226743950
ISBN 13
9780226743950

World of Books Inc

Montgomery, IL, U.S.A.

4-star seller

AbeBooks seller since March 23, 2026

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