The Market Value Process: Bridging Customer & Shareholder Value
Language: English
Published by Jossey-Bass, 1996
- Hardcover
- Used
Seller: Gene The Book Peddler, Winchester, NH, U.S.A.Gene The Book Peddler
AbeBooks seller since September 18, 2003
Condition: Used - Fine
US$ 25.00
Quantity: 1 available
Add to basketItem description from seller
book is tight with a couple of line on ffep, dj has a small tear and creasing at head of spine, nice copy.
Seller Inventory # 026657
- Title
- The Market Value Process: Bridging Customer & Shareholder Value
- Author
- Alan S. Cleland; Albert V. Bruno
- Publisher
- Jossey-Bass
- Publication year
- 1996
- Condition
- Fine
- Dust jacket
- Very Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0787902756
- ISBN 13
- 9780787902759
- Edition
- First Edition/First Printing
- Dimensions
- 8vo - over 7¾" - 9¾" tall
- Seller catalogs
- BUSINESS
Earn the loyalty of your customers and the allegiance of yourshareholders at the same time. The Market Value Process provides agroundbreaking, practical approach to linking customer andshareholder value in a marketplace where price-cutting is king. Itdetails a twelve-step framework for determining how well customerneeds are being met, building strategies for meeting those needs,and ensuring those strategies create enough customer andshareholder value to work successfully. With new thoughts on topicssuch as teamwork and core competencies, this book defines a generalmanagement and financial approach to strategy building everyexecutive should consider.
"Synopsis" may belong to another edition of this title.
About the Author
Alan S. Cleland and Albert V. Bruno are the authors of The Market Value Process: Bridging Customer & Shareholder Value, published by Wiley.
"About the title" may belong to another edition of this title.
Gene The Book Peddler
Winchester, NH, U.S.A.
AbeBooks seller since September 18, 2003
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Gene The Book Peddler
NH, U.S.A.
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