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Bibliographic Details

Title: Marketing Management: Principles, Analysis and Applications (Irwin Series in Marketing)
Publisher: Richard d Irwin
Publication Date: 1985
Language: English
ISBN 10: 0256031533
ISBN 13: 9780256031539
Binding: hardcover
Condition: Good

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Book by Shapiro, Benson P., etc., Dolan, R.J., Quelch, J.A.

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