New Theories of the Multinational Enterprise (RLE International Business) (Routledge Library Editions: International Business)
Language: English
Published by Routledge 2014-03-21, 2014
- Softcover
- New

Seller: Chiron Media, Wallingford, United KingdomChiron Media
AbeBooks seller since August 2, 2010
Condition: New
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- Title
- New Theories of the Multinational Enterprise (RLE International Business) (Routledge Library Editions: International Business)
- Author
- Alan Rugman
- Publisher
- Routledge 2014-03-21
- Publication year
- 2014
- Condition
- New
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0415752124
- ISBN 13
- 9780415752121
This book brings together the work of noted authorities in the field of multinational enterprises who explain and debate the merits of internalization theory as the new general theory of the multinational enterprise. Alternatives to internalization, such as licensing, joint ventures and other contractual arrangements are also evaluated. There are many applications to actual businesses, such as in the hotel, fish, food and banking industries. Also considered are regional office location and applications of the theory to Canada, Japan, the former Yugoslavia, the UK and USA.
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Chiron Media
Wallingford, United Kingdom
AbeBooks seller since August 2, 2010
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