Orchestrating Success: Improve Control of the Business with Sales & Operations Planning (Oliver Wight Library)

Ling, Richard C.

ISBN 10: 0471132276 / ISBN 13: 9780471132271

Published by Wiley, 1992

About this Item

Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Annotations to some page edges/pages, may include notes, highlighting or underlining.

Seller Inventory # rev5255150776

Bibliographic Details

• Title: Orchestrating Success: Improve Control of the Business with Sales & Operations Planning (Oliver Wight Library)
• Publisher: Wiley
• Publication Date: 1992
• Language: English
• ISBN 10: 0471132276
• ISBN 13: 9780471132271
• Binding: hardcover
• Condition: Good
• Weight: 410 grams

About this title

Synopsis

The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.

About the Author

Richard C. Ling and Walter E. Goddard are the authors of Orchestrating Success: Improve Control of the Business with Sales & Operations Planning, published by Wiley.