Perfectly Legal Competitor Intelligence: How to Get It, Use It and Profit from It (Financial Times Management Series)
Language: English
Published by Financial Times Management, 1860
- Hardcover
- Used
Seller: 2nd Life Books, Burlington, NJ, U.S.A.2nd Life Books
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Hardcover
Condition: Used - Very good
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Item description from seller
Fast Free Shipping – Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.
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- Title
- Perfectly Legal Competitor Intelligence: How to Get It, Use It and Profit from It (Financial Times Management Series)
- Author
- Bernhardt, Douglas
- Publisher
- Financial Times Management
- Publication year
- 1860
- Condition
- very_good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0273601539
- ISBN 13
- 9780273601531
Competitor Intelligence provides companies with a powerful strategic tool to help create, build and sustain a competitive advantage.
Perfectly Legal Competitor Intelligence clearly explains how to use competitor intelligence to your best advantage and how and where to get hold of it.
It covers the full range of potential sources of information and collection techniques; ways of protecting your own company's secrets; organisational issues; competitive benchmarking; the key role competitive intelligence plays in the strategic management process; and examples of competitor intelligence carried out by firms throughout Europe.
This book is an essential guide to finding out what your competitors can and will do.
Perfectly Legal Competitor Intelligence clearly explains how to use competitor intelligence to your best advantage and how and where to get hold of it.
It covers the full range of potential sources of information and collection techniques; ways of protecting your own company's secrets; organisational issues; competitive benchmarking; the key role competitive intelligence plays in the strategic management process; and examples of competitor intelligence carried out by firms throughout Europe.
This book is an essential guide to finding out what your competitors can and will do.
"Synopsis" may belong to another edition of this title.
2nd Life Books
Burlington, NJ, U.S.A.
5-star seller
AbeBooks seller since January 26, 2023
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