The Practical Handbook and Guide to Focus Group Research, Second Edition
Language: English
Published by Wiley, 1993
- Hardcover
- Used
Condition: Used - Very good
US$ 6.95
Quantity: 1 available
Add to basketItem description from seller
Hardcover in very good condition. All inside pages are in great condition. Minor shelf wear to the dust jacket.
Seller Inventory # mon0000023459
- Title
- The Practical Handbook and Guide to Focus Group Research, Second Edition
- Author
- Thomas L. Greenbaum
- Publisher
- Wiley
- Publication year
- 1993
- Condition
- Very Good
- Dust jacket
- Dust Jacket Included
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0669277991
- ISBN 13
- 9780669277999
"Synopsis" may belong to another edition of this title.
Review
"Always the leader in spotting crucial trends, Thomas L. Greenbaum was the first professional focus group moderator to speak out and give a wake-up call to the qualitative research industry about the sweeping implications of video conferencing technology. . . . His writing provides a comprehensive exposition on how to optimize this important development with solid tips and recommendations for client users and moderators."
-- Review"About the title" may belong to another edition of this title.
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