Pricing Photography: The Complete Guide to Assignment & Stock Prices
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Language: English
Published by Allworth Press, 2002
- Softcover
- Used
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- Title
- Pricing Photography: The Complete Guide to Assignment & Stock Prices
- Author
- Michal Heron,David MacTavish
- Publisher
- Allworth Press
- Publication year
- 2002
- Condition
- Very Good
- Binding
- paperback
- Language
- English
- ISBN 10
- 1581152078
- ISBN 13
- 9781581152074
- Edition
- 3rd Edition
Topics discussed include practical information on the economics of photography, cutting-edge negotiation techniques, pricing guidance for photography buyers, how to structure prices to fit any type of market and usage, how to define prices in a way that guarantees long-term profitability, and the specifics of pricing electronic media. A must-have addition to every photographer’s bookshelf.
"Synopsis" may belong to another edition of this title.
About the Author
Michal Heron has been a freelance photographer for more than thirty years. She currently works on assignment for a variety of publishing and corporate clients as well as stock photo agencies. She lives in New York City.
David MacTavish is a freelance photographer. He is actively involved in both assignment and stock photography, and has served as an officer of the American Society of Media Photographers. He lives in Chicago, Illinois.
David MacTavish is a freelance photographer. He is actively involved in both assignment and stock photography, and has served as an officer of the American Society of Media Photographers. He lives in Chicago, Illinois.
"About the title" may belong to another edition of this title.
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