Public Relations: The Profession and The Practice
Baskin, Otis W; Aronoff, Craig; Lattimore, Dan L
13 ratings by Goodreads
Language: English
Published by McGraw-Hill Humanities/Social Sciences/Languages, 1996
- Hardcover
- Used

Seller: Greenworld Books, arlington, TX, U.S.A.Greenworld Books
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Fast Free Shipping – Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy.
Seller Inventory # GWV.0697201228.G
- Title
- Public Relations: The Profession and The Practice
- Author
- Baskin, Otis W; Aronoff, Craig; Lattimore, Dan L
- Publisher
- McGraw-Hill Humanities/Social Sciences/Languages
- Publication year
- 1996
- Condition
- good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0697201228
- ISBN 13
- 9780697201225
- Edition
- 4th Edition
Provide your students with a thorough understanding of public relations practice with a text that incorporates the experiences of practitioners with the theoretical perspectives of scholars. The fourth edition features increased coverage of technological change, diversity and expanding global markets, and their impact on the profession. New co-author Dan Lattimore, APR, brings a wealth of professional experience, and years of public relations teaching to this edition.
"Synopsis" may belong to another edition of this title.
Greenworld Books
arlington, TX, U.S.A.
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