Restaurant Service: Beyond the Basics (Wiley Professional Restauranteur Guides)

Timely, authoritative, and practical—an incomparable guide to the crucial "difference makers" that keep patrons coming back… When it comes to customer satisfaction, good food served in a timely and attractive manner is only half the story. Restaurant Service takes you beyond those basics to offer a comprehensive guide to important rituals and amenities that make customers feel comfortable and turn a meal into a memorable event. This incomparable how-to guide features:

• Step-by-step guidance on extraordinary table and guest service—from meeting, greeting, and seating, to coat and parcel check, taking reservations, and handling customer complaints
• A comprehensive guide to buying, storing, displaying, preparing, and serving wines, liquors, and other beverages
• Detailed procedures for service setup and administration
• How to feature and serve luxuries and regional specialties that add sizzle to your menu
• ADA requirements and how to comply with them
• And more

Customer satisfaction relies as much on your establishment’s courtesy skills as on the quality of the food and the elegance of the surroundings. Timely, authoritative, and extremely practical, Restaurant Service is an incomparable guide to all the important "difference makers" that keep patrons coming back.

CAROL A. LITRIDES is Assistant Director of the Hospitality Management Program at ITT Technical Institute, Maitland, Florida. A former director of training at Tavern on the Green in New York City, she is a successful consultant in restaurant training, marketing, and service. BRUCE H. AXLER is Director of the School of Hotel, Restaurant, and Tourism Management at Fairleigh Dickinson University. He has written more than fifteen books on the hospitality industry and is a successful restaurant entrepreneur.