Retail Management: A Strategic Approach
Language: English
Published by Pearson College Div (edition 11), 2009
- Hardcover
- Used

Seller: BooksRun, Philadelphia, PA, U.S.A.BooksRun
AbeBooks seller since February 2, 2016
Condition: Used - Fair
US$ 10.93
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Add to basketItem description from seller
The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.
Seller Inventory # 0136087582-7-1
- Title
- Retail Management: A Strategic Approach
- Author
- Berman, Barry; Evans, Joel R.
- Publisher
- Pearson College Div (edition 11)
- Publication year
- 2009
- Condition
- Fair
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0136087582
- ISBN 13
- 9780136087588
- Edition
- 11.
An Overview of Strategic Retail Management; Situation Analysis; Targeting Customers and Gathering Information; Choosing a Store Location; Managing a Retail Business; Merchandise Management and Pricing; Communicating with the Customer; Putting it all Together
For readers that want to incorporate a pre-defined and well-integrated strategy into their retail experience. This text also offers plenty of career advice and information for those seeking to expand their opportunities.
"Synopsis" may belong to another edition of this title.
BooksRun
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