Sales Effectiveness Training: The Breakthrough Method to Become Partners with Your Customers

Gordon, Thomas,Zaiss, Carl D.

ISBN 10: 0525936769 / ISBN 13: 9780525936763

Published by Dutton, 1993

About this Item

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Bibliographic Details

• Title: Sales Effectiveness Training: The Breakthrough Method to Become Partners with Your Customers
• Publisher: Dutton
• Publication Date: 1993
• Language: English
• ISBN 10: 0525936769
• ISBN 13: 9780525936763
• Binding: hardcover
• Condition: Very Good

About this title

Synopsis

A step-by-step guide to increasing collaboration, cooperation, and communication in the marketplace shows how old techniques hurt effectiveness and explains how to transcend the hard sell. 50,000 first printing. Tour.

About the Author

Carl D. Zaiss is a consultant, speaker, and trainer for organizations all over the world. Dr. Thomas Gordon, founder of Gordon Training International, is the recipient of lifetime achievement awards from the American Psychological Foundation (1999) and the California Psychological Association (2000). He is the creator of Leader Effectiveness Training (L.E.T.) and the phenomenally successful Parent Effectiveness Training (P.E.T.).