Starring You!: The Insiders' Guide to Using Television and Media to Launch Your Brand, Your Business, and Your Life – Proven Techniques for Marketing TV Marketing

Today, with thousands of TV hours to fill, there's room on television for virtually every product, service, and personality—and no one understands that better than producers Marta Tracy and Terence Noonan. Their one-of-a-kind handbook shows you how to make your dreams of on-screen success come true—whether that dream is to appear on reality television, to showcase your catering skills on The Martha Stewart Show, to promote your flower shop on a local morning show, or to launch a thousand different TV-centered personal or professional goals. Starring You! outlines everything you need to market your business, product, point of view, or yourself, including:

• How to write the perfect pitch
• How to build and maintain relationships with producers
• How to become a regular guest . . . or even the host of your own show

Marta Tracy created and launched the Style Network and was one of the original creators of E! Entertainment Television. She developed TV content with Matt Lauer, Elizabeth Hasselbeck, and Howard Stern, among others.

Terence Noonan is the co-executive producer of The Morning Show with Mike and Juliet and a four-time Daytime Emmy Award winner. He has worked with Rosie O'Donnell, Ellen DeGeneres, Isaac Mizrahi, and other TV personalities.