Strategic Management: Formulation, Implementation, and Control

Pearce, John A; Robinson Jr, Richard B

ISBN 10: 0072980079 / ISBN 13: 9780072980073

Published by Irwin/McGraw-Hill, 2004

About this Item

This book is in good condition with very minimal damage. Pages may have minimal notes or highlighting. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer. Seller Inventory # RDV.0072980079.G

Bibliographic Details

Title: Strategic Management: Formulation, ...

Publisher: Irwin/McGraw-Hill

Publication Date: 2004

Condition: good

About this title

Synopsis:

Providing a treatment of strategic management, this work includes several Business Week short cases, and an assortment of traditional, longer strategic management cases. It uses a pedagogical model to provide logic and structure to its treatment of strategic management.

About the Author:

John Pearce (Wayne, PA) teaches at Villanova University. Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.