Title: Strategic Management: Formulation, Implementation, and Control [With Subscription to Businessweek & Registration Code]
Publisher: Irwin/McGraw-Hill
Publication Date: 2004
Language: English
ISBN 10: 0072980079
ISBN 13: 9780072980073
Binding: Hardcover
Condition: Very Good
Dust Jacket Condition: No Jacket
Weight: 4.35 pounds

About this title

Synopsis

Providing a treatment of strategic management, this work includes several Business Week short cases, and an assortment of traditional, longer strategic management cases. It uses a pedagogical model to provide logic and structure to its treatment of strategic management.

About the Author

John Pearce (Wayne, PA) teaches at Villanova University. Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.

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