Successful Cold Call Selling

Lee Boyan

ISBN 10: 0814457711 / ISBN 13: 9780814457719

Published by Amacom Books, 1983

Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0814457711I3N00

Synopsis:

Tells how to find prospective customers, make effective use of the telephone, identify those in authority, deal with receptionists, and evaluates one's performance

Book Description:

"Successful Cold Call Selling gives you powerful, proven techniques to perform at your best when introducing yourself to new prospects. Whether in person or by phone, the book shows you how to gain an audience that has top-level buying authority. You will learn how to:

Gain confidence and conquer the fear of making cold calls

Eliminate reluctance on the part of the buyer

Design a cold-calling strategy for getting new business

Avoid commonly used, ineffective words and phrases

Find prospects from a variety of often overlooked sources

Create an irresistible invitation to hear your presentation

Relax even the toughest prospects

Deal with indifference, skepticism, procrastination, and objections

This is the ultimate blueprint for anyone who wants to master the art of cold-call selling."

Bibliographic Details

Title: Successful Cold Call Selling
Publisher: Amacom Books
Publication Date: 1983
Binding: Hardcover
Condition: Good
Dust Jacket Condition: No Jacket