Survey Basics : A Complete How-to Guide to Help You
Language: English
Published by Association for Talent Development, 2013
- Softcover
- New
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
AbeBooks seller since April 6, 2009
Condition: New
US$ 28.43
Quantity: 1 available
Add to basketSeller Inventory # 15822055-n
- Title
- Survey Basics : A Complete How-to Guide to Help You
- Author
- Phillips, Patricia Pulliam; Phillips, Jack J.; Aaron, Bruce
- Publisher
- Association for Talent Development
- Publication year
- 2013
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1562868098
- ISBN 13
- 9781562868093
A must read if you need to develop effective, valid, and reliable surveys.
Designed to be a quick, concise crash course on survey development:
This book is a tool to help the L&D professional design and administer surveys and questionnaires. It describes the purpose of surveys and questionnaires, types of error that can creep into survey results, and considerations when developing specific survey questions. In addition, it offers advice to ensure positive response rates and how to design the instrument so that people find it easy to respond. The book includes content on validity and reliability, data analysis, and includes a chapter describing approaches to displaying data and reporting results.
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About the Author
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GreatBookPrices
Columbia, MD, U.S.A.
AbeBooks seller since April 6, 2009
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