Systems Thinking and Process Dynamics for Marketing Systems : Technologies and Applications for Decision Management

Language: English

Published by Business Science Reference, 2012

1466609699 / 9781466609693

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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nach der Bestellung gedruckt Neuware - Printed after ordering - Increased competition in the global marketplace has created enormous pressure on system implementation, particularly in the field of marketing. Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management describes a holistic approach to monitoring, evaluating, and applying appropriate marketing strategies, and understanding the competition and its future implication on the business of a company. As complexities multiply, the scientific concept of systems thinking and analyzing process dynamics explained in this publication allows marketing firms succeed. The critical issues facing firms today are presented in a thoroughly modern context, laying the foundation for a bright future.

Seller Inventory # 9781466609693

Title
Systems Thinking and Process Dynamics for Marketing Systems : Technologies and Applications for Decision Management
Author
Rajagopal
Publisher
Business Science Reference
Publication year
2012
Condition
Neu
Binding
Buch
Language
English
ISBN 10
1466609699
ISBN 13
9781466609693
Item weight
1,131 grams
Dimensions
286x221x23 mm

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

Shipping rates from Germany to U.S.A.

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