TOP TWELVE TIPS for Product Development and Sales: A Brief Overview and Excerpts from The COMPLETE BOOK Of Product Design, Development, Manufacturing, and Sales

Are you selling online? Would you like to diversify to other platforms and other sales channels?

The difference between struggling offline, and being successful offline, comes down to the product, price, and differentiation. We focus on being what Seth Godin called a ‘Purple Cow,’ with a framework defined by WTP (Willingness-To-Pay.).

When you do that, you’ll find an easier path to a successful product offline. Even better, you’ll be more successful online as well. Most importantly, you’ll not only be making sales, but you’ll be making profits as well.

TWELVE TOP TIPS

1 - Power of Unique Products
2 - Customer Demand and WTP Validation
3 - Profitability
4 - Product Design
5 - Sourcing A Factory
6 - Be A Serious Business
7 - Negotiation Tips
8 - Quality
9 - Logistics
10 - Retail Ready Package Design
11 - Selling To Retailers
12 - Differences Between Amazon and Retailers

Bonus: Negotiating As A Woman In China
Bonus: Making Profits And Managing Tariffs