Tested Advertising Methods (5th Edition) (Prentice Hall Business Classics)
1,209 ratings by Goodreads
Language: English
Published by Prentice Hall, 1998
- Softcover
- Used
Softcover
Condition: Used - Good
US$ 5.00
US$ 3.75 shipping
Ships within U.S.A.
Quantity: 1 available
Add to basketFree 30-day returns
Item description from seller
Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.
Seller Inventory # S_447156417
- Title
- Tested Advertising Methods (5th Edition) (Prentice Hall Business Classics)
- Author
- Hahn,Caples
- Publisher
- Prentice Hall
- Publication year
- 1998
- Condition
- Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0130957011
- ISBN 13
- 9780130957016
- Edition
- 5th or later Edition
A legend in advertising for more than 60 years, John Caples still serves as a guide to generations of creative marketing people. Now his classic work on how to create successful advertising has been updated by respected advertising consultant Fred Hahn. It retains all the clarity, candid analysis, time-tested experience and invaluable award-winning ideas from the original, while bringing it right up-to-the-minute on the many new changes in the field.
"Synopsis" may belong to another edition of this title.
Shipping rates within U.S.A.
| Item | 4 to 14 business days | 2 to 6 business days |
|---|---|---|
| First item | US$ 3.75 | US$ 6.99 |
Payment methods
Store description
Half Price Books has been connecting readers to great books since 1972. Customer service is our top priority.
Specialty
AllSeller's business information
Half Price Books, Records, Magazines, Inc.
5803 E. Northwest Hwy.
Dallas, TX U.S.A. 75231