Touch Graphics: The Power of Tactile Design

Examining a wide array of innovative and often experimental graphic design pieces that have incorporated imaginative materials like fur, velvet, plastic and metal to convey powerful messages and connect with audiences on a deeper level. Tactile designs feed our most neglected sense in a digital world that focuses aggressively on visual and audio stimulation and the authors celebrate and showcase the remarkable power they have to engender wonder, excitement and a sense of ownership in today's consumers. This collection is designed to inspire designers to open their minds - and their art - to include new forms and shapes. The text presents the manufacturing processes and challenges the designer's experience while also informing the reader of any technical hurdles that were a part of the design process. It features projects in a gamut of "you can't print on that" materials: from pleated, Issey Mayake-type forms to razor thin metal business cards.