Understanding The Census: A Guide For Marketers, Planners, Grant Writers And Other Data Users

The decennial Census of Population and Housing contains an enormous amount of valuable information, but mining this information can be overwhelming. Michael R. Lavin has developed a practical, easy-to-use guide to this remarkable statistical resource. Designed as a textbook, a handbook, and a ready-reference tool, Understanding the Census is written in a user-friendly narrative style. It features a wealth of research tips, background information, and answers to frequently asked questions. The book's many appendixes also provide valuable support material and answer important questions about the census. This is a must-have resource for anyone seeking or using U.S. Census information.

MICHAEL R. LAVIN is Business Librarian at Lockwood Library, State University of New York (SUNY) at Buffalo. He has worked with census data for many years as a reference librarian, college instructor, consultant, and trainer, and he is an active participant in the Census Bureau's State Data Center program. Lavin is the recipient of the 1992 Business Reference Services Section/Gale Research Award for Excellence in Business Librarianship. He is the author of Business Information: How to Find It, How to Use It (Oryx Press, 1992), now in its second edition.