Why Not Associates ?

Andy Altmann,

ISBN 10: 0500511349 / ISBN 13: 9780500511343

Published by Thames & Hudson, London, 2004

About this Item

In-4, 30 cm, 208pp., 1500 illustr. en couleurs, reliure cart. de l'editeur,

Seller Inventory # 42181

Bibliographic Details

• Title: Why Not Associates ?
• Publisher: Thames & Hudson, London
• Publication Date: 2004
• Language: English
• ISBN 10: 0500511349
• ISBN 13: 9780500511343
• Binding: Hardcover
• Edition: 2nd Edition

About this title

Synopsis

Why Not is one of the UK's most influential and important design studios. This volume brings together a dazzling spectrum of Why Not's projects from the last six years. The projects range from exhibition design and magazine work to public art and architecture-scale urban projects.

A dazzling spectrum of projects in all media from the past six years by one of the UK's most influential and important design studios.

The spirit and brains behind Why Not Associates are Andy Altmann and David Ellis, whose unique graphic-design language has been admired and copied around the world in print, digital, and electronic media. Their client list is long and varied, ranging from Virgin Records to Paul Smith to the Royal Academy of Arts.

Why Not's versatile and innovative work has set arresting new standards in an image-saturated world. This inspiring survey brings together their most recent work and shows how they have refined their typographic style as they explore new media, exhibition design, and architecture-scale urban pieces. More than 1500 images, specially selected and arranged by the designers themselves, are accompanied by texts that explain their unique creative process and offer useful insights to designers seeking inspiration.

Over 1,500 color illustrations

About the Author

Alice Twemlow writes, curates exhibitions, and lectures about matters relating to design, visual culture and their histories. She lives in New York.