Winning the Race for Value: Strategies to Create Competitive Advantage in the Emerging "Age of Abundance"

Sheehy, Barry; Bracey, Hyler; Frazier, Rick

ISBN 10: 0814403549 / ISBN 13: 9780814403549

Published by Amacom Books, New York, NY, 1996

About this Item

The book is New, Excellent condition. Quantity Available: 1. ISBN: 0814403549. ISBN/EAN: 9780814403549. Pictures of this item not already displayed here available upon request. Inventory No: 1560803710.

Seller Inventory # 1560803710

Bibliographic Details

• Title: Winning the Race for Value: Strategies to Create Competitive Advantage in the Emerging "Age of Abundance"
• Publisher: Amacom Books, New York, NY
• Publication Date: 1996
• Language: English
• ISBN 10: 0814403549
• ISBN 13: 9780814403549
• Binding: Hardcover
• Condition: New
• Dust Jacket Condition: Very Good

About this title

Synopsis

Winning the race for value. While the metaphor of crossing the finish line first is simple enough, the concept of "value" is considerably more illusive. Yet value is one of the most important factors in determining if your company will thrive - or even survive - in a world of radical economic changes. Winning the Race for Value points you toward the best path for ensuring success.
This provocative book reveals how two seismic forces - the emergence of global markets and the knowledge revolution - are changing what customers want and how companies meet their needs. This affects products, services, and even entire industries. What customers considered valuable in 1985 was obsolete by 1995. And what constitutes value today may radically differ ten years from now.
The key, then, is to project what customers in your industry will conceive of as value, then take that information to move with value, rather than against it. If you can do this, you will reap the rewards of an "Age of Abundance," as the authors envision an era that is creating boundless opportunity for those who can compete in the new economy.

Review

The move toward an information-based global economy has reconfigured the corporate playing field and generated a variety of new opportunities for businesses of all types. In Winning the Race for Value: Strategies to Create Competitive Advantage in the Emerging 'Age of Abundance', management consultants Barry Sheehy, Hyler Bracey, and Rick Frazier use examples of companies that have taken advantage of today's shifting tides--along with those that haven't--to lay out a blueprint for future action.