Writing Health Communication : An Evidence-based Guide
Language: English
Published by SAGE Publications Ltd, 2012
- Softcover
- Used
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
AbeBooks seller since January 28, 2020
Condition: Used - Good
US$ 112.57
Quantity: 5 available
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- Title
- Writing Health Communication : An Evidence-based Guide
- Author
- Abraham, Charles (EDT); Kools, Marieke (EDT)
- Publisher
- SAGE Publications Ltd
- Publication year
- 2012
- Condition
- good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1847871860
- ISBN 13
- 9781847871862
The book outlines the steps a writer needs to go through in creating successful materials. Starting with an understanding of how people read and process information and how behaviour is influenced, the book then covers the practicalities of
" Choosing an approach
" Message framing
" Text design and layout
" Using graphics
" Computer tailoring
Each chapter is illustrated with examples - including both good and bad practice and covering a range of health topics. For students and professionals in healthcare, health promotion, health education and public health, Writing for Health Communication is an invaluable guide to best practice.
"Synopsis" may belong to another edition of this title.
GreatBookPricesUK
Woodford Green, United Kingdom
AbeBooks seller since January 28, 2020
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