99U is on a mission to provide the "missing curriculum" that every creative person and team needs to make ideas happen. 99U is part of Behance, a team devoted to empowering and connecting the creative world.
In this ongoing book series, 99U shares pragmatic, action-oriented insights that are designed to help you become a better manager of your ideas, your time, and your creative career. Dozens of thought-leaders and creatives have contributed to the series, including Seth Godin, Gretchen Rubin, Stefan Sagmeister, Tony Schwartz, Steven Pressfield, Scott Belsky, Leo Babauta, Tina Seelig, Joshua Foer, Teresa Amabile, Frans Johansson, and many more.
Beyond the book series, 99U shares insights on how to make great ideas a reality through our Webby Award-winning website at 99u.com and our popular annual 99U Conference in New York City. The 99U moniker comes from the legendary quote by inventor Thomas Edison: "Genius is 1% inspiration and 99% perspiration."