Brown Carpenter Erwin Thomas (24 results)

Cloth. Condition: Very Good. No Jacket. Burgundy cloth with bright gilt lettering and black trim on front cover and spine, overall corners and spine ends are lightly bumped and rubbed. Ex-university-library with a few neat indications, no card pocket, Binding tight, pages very clean, no other markings. 202 pages. Packaged carefully for shipment in cardboard with U. S. tracking. Oversized or heavy books may require extra postage for priority or international shipment.

Hardcover. Condition: Good. Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD Standard-sized.

hardcover. Condition: Good. Used items may contain, highlighting, writing, and other previous signs of use. Used items may not contain CD's. access codes and other accompanying items when applicable. **MAY BE AN EX LIBRARY COPY**.

Condition: New. In.

Condition: New.

Condition: As New. Unread book in perfect condition.

Condition: New. In.

Condition: New.

Condition: New. This guide illustrates the degree to which older media will have to incorporate the level of interaction and specialization offered by newer media if they are to survive. This study shows how all of this has come to be and, more importantly, also where it will go. Editor(s): Thomas, Erwin K.; Carpenter, Brown H. Series: Contributions to the Study of Mass Media & Communications. Num Pages: 210 pages, black & white illustrations. BIC Classification: 3JM; JFD. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 152 x 15. Weight in Grams: 483. . 2001. Hardback. . . . .

Condition: As New. Unread book in perfect condition.

Condition: New. This guide illustrates the degree to which older media will have to incorporate the level of interaction and specialization offered by newer media if they are to survive. This study shows how all of this has come to be and, more importantly, also where it will go. Editor(s): Thomas, Erwin K.; Carpenter, Brown H. Series: Contributions to the Study of Mass Media & Communications. Num Pages: 210 pages, black & white illustrations. BIC Classification: 3JM; JFD. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 152 x 15. Weight in Grams: 483. . 2001. Hardback. . . . . Books ship from the US and Ireland.

Hardcover. Condition: Brand New. 344 pages. 9.50x6.25x1.25 inches. In Stock.

Hardcover. Condition: Like New. Like New. book.

Hardcover. Condition: Brand New. 202 pages. 9.75x6.75x0.75 inches. In Stock.

Condition: Sehr gut. Zustand: Sehr gut | Seiten: 342 | Sprache: Englisch | Produktart: Bücher | This handbook surveys the history, organization, role, major issues, and future outlook for different segments of the mass media industry and for its various audiences in the United States. Following a brief introductory overview, experts offer broad perspectives through analyses of the advertising, book, cable, film, magazine, newspaper, public relations, radio, recording, and television industries and of present views about their audiences of minorities, women, children, the disabled, religious groups, and sports enthusiasts.Each chapter reviews and synthesizes the important literature today, current policies and problems, the responsibility and effectiveness of the sector or group under study, and trends in the 1990s and to the year 2000. Bibliographies defining important readings as well as regular sources of information add to the usefulness of this handbook for college, university, institutional, and public libraries. Each chapter on a different sector or audience reviews and synthesizes the important literature to date, discusses current responsibilities, evaluates the sector's effectiveness or weaknesses, audience concerns, and advises about trends and future developments. Bibliographies point to important readings for future research and comment on regular sources of information for further study. The handbook is designed for college students, researchers in mass media, and public library audiences.

HRD. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

HRD. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Hardcover. Condition: new. Hardcover. The future of mass media may appear unpredictable and too complex to fathom, but Mass Media in 2025 takes a scholarly, theoretical approach to identifying trends and explaining their possibilities. Noted contributors approach a variety of media with a solid grounding in the history of each, and an eye for which may be vulnerable and which may thrive in the new technological age. Trends such as interactivity and niche building will affect everything from the newspaper to public relations, and this collection of essays provides a fascinating guide to where the next decades may take us.Regardless of the visual, aural, or printed form, Mass Media in 2025 illustrates the degree to which older media will have to incorporate the level of interaction and specialization offered by newer media if they are to survive. These effects can already be seen in the proliferation of television channels, in the ironic bent of advertising, in the rise of infotainment in news organizations. This book shows not only how all of this has come to be, but also, more importantly, where it will go. The future of mass media may appear unpredictable and too complex to fathom, but Mass Media in 2025 takes a scholarly, theoretical approach to identifying trends and explaining their possibilities. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Hardback. Condition: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.

Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This handbook surveys the history, organisation, role, major issues and future outlook for different segments of the mass media industry and for its various audiences in the United States.&Uumlber den AutorBrown H. Carpenter, Erwin .

Hardcover. Condition: new. Hardcover. The future of mass media may appear unpredictable and too complex to fathom, but Mass Media in 2025 takes a scholarly, theoretical approach to identifying trends and explaining their possibilities. Noted contributors approach a variety of media with a solid grounding in the history of each, and an eye for which may be vulnerable and which may thrive in the new technological age. Trends such as interactivity and niche building will affect everything from the newspaper to public relations, and this collection of essays provides a fascinating guide to where the next decades may take us.Regardless of the visual, aural, or printed form, Mass Media in 2025 illustrates the degree to which older media will have to incorporate the level of interaction and specialization offered by newer media if they are to survive. These effects can already be seen in the proliferation of television channels, in the ironic bent of advertising, in the rise of infotainment in news organizations. This book shows not only how all of this has come to be, but also, more importantly, where it will go. The future of mass media may appear unpredictable and too complex to fathom, but Mass Media in 2025 takes a scholarly, theoretical approach to identifying trends and explaining their possibilities. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. The future of mass media may appear unpredictable and too complex to fathom, but Mass Media in 2025 takes a scholarly, theoretical approach to identifying trends and explaining their possibilities.&Uumlber den AutorERWIN K. THOMA.

Buch. Condition: Neu. Mass Media in 2025 | Industries, Organizations, People, and Nations | Erwin K. Thomas (u. a.) | Buch | Gebunden | Englisch | 2001 | Praeger | EAN 9780313313981 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.

Buch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The future of mass media may appear unpredictable and too complex to fathom, but Mass Media in 2025 takes a scholarly, theoretical approach to identifying trends and explaining their possibilities. Noted contributors approach a variety of media with a solid grounding in the history of each, and an eye for which may be vulnerable and which may thrive in the new technological age. Trends such as interactivity and niche building will affect everything from the newspaper to public relations, and this collection of essays provides a fascinating guide to where the next decades may take us.Regardless of the visual, aural, or printed form, Mass Media in 2025 illustrates the degree to which older media will have to incorporate the level of interaction and specialization offered by newer media if they are to survive. These effects can already be seen in the proliferation of television channels, in the ironic bent of advertising, in the rise of infotainment in news organizations. This book shows not only how all of this has come to be, but also, more importantly, where it will go.