Edward Bernays (Over 1,200 results)

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Paperback or Softback. Condition: New. A Summary of Propaganda by Edward Bernays. Book.

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Paperback. Condition: Fair. 2019 Reprint of 1923 Edition. Bernays was an Austrian-American pioneer in the field of public relations and propaganda, referred to in his obituary as the father of public relations. He was named one of the 100 most influential Americans of the 20th century by Life. Celebrated by PBS in its Books That Shook the World feature, Crystallizing Public Opinion occupies a fascinating place in history, defining both a concept and a system that were taken up by progressive social movements, corporate barons, and national governments alike. It is a revolutionary work on public relations and gained special attention as an early effort to define and theorize this new discipline. Citing works of writers such as Gustave Le Bon, Wilfred Trotter, Walter Lippmann, and his own double uncle Sigmund Freud, he described the masses as irrational and subject to herd instinct--and outlined how skilled practitioners could use crowd psychology and psychoanalysis to control them in desirable ways. His influence continues to this day. …

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Paperback or Softback. Condition: New. Propaganda: Original 1928 Edition. Book.

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Paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Condition: New.

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Paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

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paperback. Condition: New.

Condition: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

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Condition: As New. Unread book in perfect condition.

paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Paperback or Softback. Condition: New. Propaganda. Book.

Condition: New.

Paperback. Condition: New.

Paperback. Condition: new. Paperback. Complete 1928 original edition of Propaganda by Edward Bernays, pioneer in public relations and influencing the masses. This book details how careful manipulators can use psychology to control society, even you."Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.""It sees the individual not only as a cell in the social organism but as a cell organized into the social unit. Touch a nerve at a sensitive spot and you get an automatic response from certain specific members of the organism."Study the mass manipulation methods outlined in this historic book that have been in use for 100 years. This 1928 edition is provided in a slim volume with full text at an affordable price.TABLE OF CONTENTS CHAPTER I ORGANIZING CHAOS 3CHAPTER II THE NEW PROPAGANDA 7CHAPTER III THE NEW PROPAGANDISTS 12CHAPTER IV THE PSYCHOLOGY OF PUBLIC RELATIONS 18CHAPTER V BUSINESS AND THE PUBLIC 24CHAPTER VI PROPAGANDA AND POLITICAL LEADERSHIP 36CHAPTER VII WOMEN'S ACTIVITIES AND PROPAGANDA 45CHAPTER VIII PROPAGANDA FOR EDUCATION 48CHAPTER IX PROPAGANDA IN SOCIAL SERVICE 53CHAPTER X ART AND SCIENCE 56CHAPTER XI THE MECHANICS OF PROPAGANDA 60 Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…