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  • Language: English

    Published by Fulton Books, 2025

    1646546555 / 9781646546558

    • Softcover

    Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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    Paperback. Condition: Good. Retired early 2020, Brad Goldfarb was a successful financial advisor for thirty-five years. During his career, he received many requests and questions from his clients. This book is based on thirty of those actual questions where the only possible response is You're kidding, right? From his studies throughout his career, Brad recognized there was a common thread behind these thoughts and questions; they seemed to come from client's emotions and not necessarily rational thinking. Recognizing that these thoughts are common, Brad knew he could help investors from making mistakes that prevent them from consistently making money long term. Behavioral Economics is the Nobel prizewinning theory behind what leads investors to make emotional and irrational investment decisions. During his career, Brad has appeared on both radio and TV numerous times and lectured many audiences and financial advisors on some of the advanced analytical techniques he learned about Modern Portfolio Theory (MPT), risk measurement, and asset allocation when he earned the Certified Investment Management Analyst (CIMA) designation taught in conjunction with the prestigious Wharton Business School in Pennsylvania. He knew he could simplify this knowledge, so every investor could easily understand and apply it to their own strategy. This book was not written to offer specific advice to investors. It was not written with the idea of do-it-yourself. It was written to educate and enlighten investors to allow them to work more collaboratively with their financial advisor. Brad hopes you will use this book to gain a better understanding of asset allocation and risk so you can avoid the mistakes so many make during downturns and turmoil in the financial markets.…

  • Language: English

    Published by Fulton Books, 2025

    1646546555 / 9781646546558

    • Softcover

    Seller: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc

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    Paperback. Condition: Good. Retired early 2020, Brad Goldfarb was a successful financial advisor for thirty-five years. During his career, he received many requests and questions from his clients. This book is based on thirty of those actual questions where the only possible response is You're kidding, right? From his studies throughout his career, Brad recognized there was a common thread behind these thoughts and questions; they seemed to come from client's emotions and not necessarily rational thinking. Recognizing that these thoughts are common, Brad knew he could help investors from making mistakes that prevent them from consistently making money long term. Behavioral Economics is the Nobel prizewinning theory behind what leads investors to make emotional and irrational investment decisions. During his career, Brad has appeared on both radio and TV numerous times and lectured many audiences and financial advisors on some of the advanced analytical techniques he learned about Modern Portfolio Theory (MPT), risk measurement, and asset allocation when he earned the Certified Investment Management Analyst (CIMA) designation taught in conjunction with the prestigious Wharton Business School in Pennsylvania. He knew he could simplify this knowledge, so every investor could easily understand and apply it to their own strategy. This book was not written to offer specific advice to investors. It was not written with the idea of do-it-yourself. It was written to educate and enlighten investors to allow them to work more collaboratively with their financial advisor. Brad hopes you will use this book to gain a better understanding of asset allocation and risk so you can avoid the mistakes so many make during downturns and turmoil in the financial markets.…

  • Language: English

    Published by Fulton Books, 2025

    1646546555 / 9781646546558

    • Softcover

    Seller: Greenworld Books, arlington, TX, U.S.A.Greenworld Books

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    Condition: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.

  • Language: English

    Published by Independent Publisher, 2013

    1467547255 / 9781467547253

    • Hardcover
    • First Edition

    Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books

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    Condition: Very Good. 1st. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Language: English

    Published by Fulton Books, 2025

    1646546555 / 9781646546558

    • Softcover

    Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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  • Language: English

    Published by Fulton Books 3/3/2023, 2023

    1646546555 / 9781646546558

    • Softcover

    Seller: BargainBookStores, Grand Rapids, MI, U.S.A.BargainBookStores

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    Paperback or Softback. Condition: New. You're Kidding, Right. Book.

  • Language: English

    Published by Fulton Books, 2025

    1646546555 / 9781646546558

    • Softcover

    Seller: Rarewaves USA, HEBRON, KY, U.S.A.Rarewaves USA

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  • Language: English

    Published by Fulton Books, 2025

    1646546555 / 9781646546558

    • Softcover

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  • Language: English

    Published by Independent Publisher, 2013

    1467547255 / 9781467547253

    • Hardcover
    • First Edition

    Seller: Better World Books Ltd, Dunfermline, United KingdomBetter World Books Ltd

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    Condition: Good. 1st. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Language: English

    Published by Fulton Books, 2025

    1646546555 / 9781646546558

    • Softcover

    Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA

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  • Language: English

    Published by Fulton Books, 2025

    1646546555 / 9781646546558

    • Softcover

    Seller: California Books, Miami, FL, U.S.A.California Books

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  • Language: English

    Published by I Am Eco Pub January 2013, 2013

    1467547255 / 9781467547253

    • Hardcover
    • First Edition

    Seller: Isle of Books, Bozeman, MT, U.S.A.Isle of Books

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    Hardcover. Condition: Very Good. Dust Jacket Condition: Very Good. First Edition.

  • Language: English

    Published by Fulton Books, 2025

    1646546571 / 9781646546572

    • Hardcover

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  • Language: English

    Published by Fulton Books 3/3/2023, 2023

    1646546571 / 9781646546572

    • Hardcover

    Seller: BargainBookStores, Grand Rapids, MI, U.S.A.BargainBookStores

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    Hardback or Cased Book. Condition: New. You're Kidding, Right. Book.

  • Language: English

    Published by Fulton Books, 2020

    1646546571 / 9781646546572

    • Hardcover

    Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books

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    Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Language: English

    Published by Fulton Books, 2025

    1646546571 / 9781646546572

    • Hardcover

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  • Language: English

    Published by Fulton Books, 2025

    1646546571 / 9781646546572

    • Hardcover

    Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA

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  • Language: English

    Published by Fulton Books, 2020

    1646546555 / 9781646546558

    • Softcover

    Seller: Revaluation Books, Exeter, United KingdomRevaluation Books

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    Paperback. Condition: Brand New. 218 pages. 9.02x5.98x0.50 inches. In Stock.

  • Language: English

    Published by Fulton Books, 2025

    1646546555 / 9781646546558

    • Softcover

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  • Language: English

    Published by Fulton Books, 2025

    1646546555 / 9781646546558

    • Softcover

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  • Language: English

    Published by Fulton Books, 2025

    1646546571 / 9781646546572

    • Hardcover

    Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK

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  • Language: English

    Published by Fulton Books, 2021

    1646546571 / 9781646546572

    • Hardcover

    Seller: Revaluation Books, Exeter, United KingdomRevaluation Books

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    Hardcover. Condition: Brand New. 218 pages. 9.29x6.42x0.91 inches. In Stock.

  • Language: English

    Published by Fulton Books, 2025

    1646546571 / 9781646546572

    • Hardcover

    Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK

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  • Language: English

    Published by Rizzoli, 2025

    084784532X / 9780847845323

    • Hardcover

    Seller: Massive Bookshop, Erving, MA, U.S.A.Massive Bookshop

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  • Language: English

    Published by Fulton Books, 2025

    1646546555 / 9781646546558

    • Softcover

    Seller: Rarewaves USA United, HEBRON, KY, U.S.A.Rarewaves USA United

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  • Language: English

    Published by Publishing Services Consortium, LLC (Psc) Sep 2025, 2025

    1646546571 / 9781646546572

    • Hardcover

    Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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    Buch. Condition: Neu. Neuware - 'You're Kidding, Right is written in clear language with a conversational and witty tone. Not only do you get a great, easy-to-understand education in all things investing, but you'll also remember it better thanks to the author's humorous quips and anecdotes' -Barbara Wilkov 'Brad Goldfarb shares the pitfalls in investing from his 35 years' experience as a financial advisor. The book is based on his actual experiences with his clients. Goldfarb shares the mystery behind behavioral finance and emotional investing, which describes the different emotional states typical investors go through during investing. He cites 30 quotes from his clients and gives his professional responses. The quotes clearly show that many people are investing in misconceptions. Wow, what a good book.' -Tommy Wong 'Has to be the most useful finance book you'll read this year. It offers an angle most financial books don't, and that's humor. I like many things about this book. Goldfarb's ability to convey complex ideas in a simplistic form is appreciated. The tone is conversational and casual.' -Tammy Ruggles 'Based on the real-life experiences of the author over more than three decades, the work focuses on helping investors avoid popular pitfalls. What results is a charming, friendly, and highly practical approach to investing. One of the things which I really enjoyed about this work was the balance between the advice of a clearly sage professional in the field and the tone and humor of a friend who can offer you insights you can trust.' -K.C. Finn 'A book that takes an entirely different approach; instead of telling you what you should do, Goldfarb, for the most part, takes a 'what you should not do' approach. He balances the serious nature of investing in securities and the right amount of acerbic humor to keep a reader engaged. This is an excellent book with a lot to offer and I imagine many will feel the same.' -Asher Syed. …

  • Language: English

    Published by Fulton Books, 2020

    1646546571 / 9781646546572

    • Hardcover

    Seller: moluna, Greven, Germanymoluna

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    Condition: New. Klappentext You re Kidding, Right? is written in clear language with a conversational and witty tone. Not only do you get a great, easy-to-understand education in all things investing, but you ll also remember it better thanks to the aut.

  • Published by NY: Rizzoli, 2014, 2014

    • Hardcover
    • First Edition

    Seller: WellRead Books, Shamong, NJ, U.S.A.WellRead Books

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    Association member: IOBA

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    First edition with a 1 in the number line; Square 4to.; paper covered boards with gilt lettering on spine, hardcover; 223 pages; black and white and color photographic illustrations; bottom corners are bumped else very good in a very good unclipped dust jacket.

  • Language: English

    Published by Fulton Books, 2025

    1646546555 / 9781646546558

    • Softcover

    Seller: Rarewaves.com UK, London, United KingdomRarewaves.com UK

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  • Language: English

    Published by Fulton Books, 2025

    1646546571 / 9781646546572

    • Hardcover

    Seller: Rarewaves.com UK, London, United KingdomRarewaves.com UK

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