Seller: Zoom Books Company, Lynden, WA, U.S.A.
Condition: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.
Seller: Evergreen Goodwill, Seattle, WA, U.S.A.
hardcover. Condition: Good.
Seller: Once Upon A Time Books, Siloam Springs, AR, U.S.A.
hardcover. Condition: Good. This is a used book in good condition and may show some signs of use or wear . This is a used book in good condition and may show some signs of use or wear .
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Hardcover. Condition: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Hardcover. Condition: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Seller: ThriftBooks-Phoenix, Phoenix, AZ, U.S.A.
Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Language: English
Published by Wiley & Sons, Incorporated, John, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Seller: Better World Books, Mishawaka, IN, U.S.A.
Condition: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects.
Language: English
Published by Wiley & Sons, Incorporated, John, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Seller: Better World Books, Mishawaka, IN, U.S.A.
Condition: Good. Used book that is in clean, average condition without any missing pages.
Seller: Goodwill Southern California, Los Angeles, CA, U.S.A.
Condition: good.
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Paperback. Condition: Fine.
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Seller: GridFreed, North Las Vegas, NV, U.S.A.
hardcover. Condition: New. In shrink wrap. Looks like an interesting title!
Published by Wiley
Seller: Academic Book Solutions, Medford, NY, U.S.A.
hardcover. Condition: LikeNew. Used Like New, no missing pages, no damage to binding, may have a remainder mark.
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Condition: New.
Seller: Lucky's Textbooks, Dallas, TX, U.S.A.
Condition: New.
Seller: Griffin Books, Stamford, CT, U.S.A.
hardcover. Condition: Like New. First edition, first printing. Signed by both authors on the flyleaf, looks brand new and unread. Please email for photos. Larger books or sets may require additional shipping charges. Books sent via US Postal.
Language: English
Published by John Wiley and Sons Inc, US, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Hardback. Condition: New. The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago. To connect with a new generation of customers, companies must embrace and deploy a new marketing mix, powered by a more effective discipline: experiences. Experiential marketing, the use of live, face-to-face engagements to connect with audiences, create relationships and drive brand affinity, has become the fastest-growing form of marketing in the world as the very companies that built their brands on the old Madison Avenue approach-including Coca-Cola, Nike, Microsoft, American Express and others-open the next chapter of marketing. . . as experiential brands. Using hundreds of case studies, exclusive research, and interviews with more than 150 global brands spanning a decade, global experiential marketing experts Kerry Smith and Dan Hanover present the most in-depth book ever written on how companies are using experiences as the anchor of reinvented marketing mixes. You'll learn: The history and fundamental principles of experiential marketingHow top brands have reset marketing mixes as experience-driven portfoliosThe anatomy of a brand experienceThe psychology of engagement and experience designThe 10 habits of highly experiential brandsHow to measure the impact of experiential marketingHow to combine digital and social media in an experiential strategyThe experiential marketing vocabularyHow to begin converting to experiential marketing Marketers still torn between outdated marketing models and the need to reinvent how they market in today's customer-controlled economy will find the clarity they need to refine their marketing strategies, get a roadmap for putting their brands on a winning path, and walk away inspired to transition into experiential brands.
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New. pp. 256.
Published by Wilde Side Pub, New York, 1991
Magazine / Periodical First Edition
Magazine. 100p. includes covers, 5.5x8.5 inches, articles, news, events, local ads, services & resources, photos, maps, personal ads (several boxed in red) else very good digest size magazine in stapled pictorial wraps. Serving New York, New Jersey & Connecticut.
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
US$ 23.20
Quantity: 1 available
Add to basketCondition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
US$ 24.45
Quantity: 10 available
Add to basketCondition: New.
Seller: Ria Christie Collections, Uxbridge, United Kingdom
US$ 27.90
Quantity: Over 20 available
Add to basketCondition: New. In.
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
US$ 29.06
Quantity: 10 available
Add to basketCondition: As New. Unread book in perfect condition.
Language: English
Published by John Wiley & Sons Inc, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Seller: Revaluation Books, Exeter, United Kingdom
US$ 37.08
Quantity: 2 available
Add to basketHardcover. Condition: Brand New. 1st edition. 224 pages. 7.00x5.00x1.00 inches. In Stock.