Language: English
Published by University of Pennsylvania Press, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
Seller: Goodwill Books, Hillsboro, OR, U.S.A.
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Language: English
Published by University of Pennsylvania Press, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
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Language: English
Published by University of Pennsylvania Press, US, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.
Paperback. Condition: New. The shopping mall is both the most visible and the most contentious symbol of American prosperity. Despite their convenience, malls are routinely criticized for representing much that is wrong in America-sprawl, conspicuous consumption, the loss of regional character, and the decline of Mom and Pop stores. So ubiquitous are malls that most people would be suprised to learn that they are the brainchild of a single person, architect Victor Gruen. An immigrant from Austria who fled the Nazis in 1938, Gruen based his idea for the mall on an idealized America: the dream of concentrated shops that would benefit the businessperson as well as the consumer and that would foster a sense of shared community. Modernist Philip Johnson applauded Gruen for creating a true civic art and architecture that enriched Americans' daily lives, and for decades he received praise from luminaries such as Lewis Mumford, Winthrop Rockefeller, and Lady Bird Johnson. Yet, in the end, Gruen returned to Europe, thoroughly disillusioned with his American dream. In Mall Maker, the first biography of this visionary spirit, M. Jeffrey Hardwick relates Gruen's successes and failures-his work at the 1939 World's Fair, his makeover of New York's Fifth Avenue boutiques, his rejected plans for reworking entire communities, such as Fort Worth, Texas, and his crowning achievement, the enclosed shopping mall. Throughout Hardwick illuminates the dramatic shifts in American culture during the mid-twentieth century, notably the rise of suburbia and automobiles, the death of downtown, and the effect these changes had on American life. Gruen championed the redesign of suburbs and cities through giant shopping malls, earnestly believing that he was promoting an American ideal, the ability to build a community. Yet, as malls began covering the landscape and downtowns became more depressed, Gruen became painfully aware that his dream of overcoming social problems through architecture and commerce was slipping away. By the tumultuous year of 1968, it had disappeared. Victor Gruen made America depend upon its shopping malls. While they did not provide an invigorated sense of community as he had hoped, they are enduring monuments to the lure of consumer culture.
Language: English
Published by MT - University of Pennsylvania Press, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
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Language: English
Published by University of Pennsylvania Press, Philadelphia, 2004
ISBN 10: 0812237625 ISBN 13: 9780812237627
Hardcover. Dusty rose paper boards, dark blue cloth spine, blue & white & color illus. dust jacket, 276 pp., BW illus. "The first biography of this visionary spirit, [Austrian-born architect Victor Gruen (1903-1980)]. [This book] relates Gruen's successes and failures -- his work at the 1939 World's Fair, his makeover of New York's Fifth Avenue boutiques, his rejected plans for reworking entire communities, such as Fort Worth, Texas, and his crowning achievement, the enclosed shopping mall. . Illuminates the dramatic shifts in American culture during the mid-twentieth century, notably the rise of suburbia and automobiles, the death of downtown, and the effect these changes had on American life." (dj). VG (Slight wear to top of dj, otherwise clean.).
Language: English
Published by University of Pennsylvania Press, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Condition: New. The enclosed shopping mall, now so ubiquitous, was invented by one man: Victor Gruen. Mall Maker is the first biography of this visionary spirit. Num Pages: 288 pages, 47 illus. BIC Classification: AMB. Category: (G) General (US: Trade). Dimension: 231 x 152 x 25. Weight in Grams: 440. . 2010. Paperback. . . . .
Language: English
Published by University of Pennsylvania Press, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
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Language: English
Published by Univ of Pennsylvania Pr, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
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Add to basketPaperback. Condition: Brand New. 288 pages. 9.00x5.75x1.00 inches. In Stock.
Language: English
Published by University of Pennsylvania Press, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
Seller: Kennys Bookstore, Olney, MD, U.S.A.
Condition: New. The enclosed shopping mall, now so ubiquitous, was invented by one man: Victor Gruen. Mall Maker is the first biography of this visionary spirit. Num Pages: 288 pages, 47 illus. BIC Classification: AMB. Category: (G) General (US: Trade). Dimension: 231 x 152 x 25. Weight in Grams: 440. . 2010. Paperback. . . . . Books ship from the US and Ireland.
Language: English
Published by University of Pennsylvania Press, US, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
Seller: Rarewaves USA United, OSWEGO, IL, U.S.A.
Paperback. Condition: New. The shopping mall is both the most visible and the most contentious symbol of American prosperity. Despite their convenience, malls are routinely criticized for representing much that is wrong in America-sprawl, conspicuous consumption, the loss of regional character, and the decline of Mom and Pop stores. So ubiquitous are malls that most people would be suprised to learn that they are the brainchild of a single person, architect Victor Gruen. An immigrant from Austria who fled the Nazis in 1938, Gruen based his idea for the mall on an idealized America: the dream of concentrated shops that would benefit the businessperson as well as the consumer and that would foster a sense of shared community. Modernist Philip Johnson applauded Gruen for creating a true civic art and architecture that enriched Americans' daily lives, and for decades he received praise from luminaries such as Lewis Mumford, Winthrop Rockefeller, and Lady Bird Johnson. Yet, in the end, Gruen returned to Europe, thoroughly disillusioned with his American dream. In Mall Maker, the first biography of this visionary spirit, M. Jeffrey Hardwick relates Gruen's successes and failures-his work at the 1939 World's Fair, his makeover of New York's Fifth Avenue boutiques, his rejected plans for reworking entire communities, such as Fort Worth, Texas, and his crowning achievement, the enclosed shopping mall. Throughout Hardwick illuminates the dramatic shifts in American culture during the mid-twentieth century, notably the rise of suburbia and automobiles, the death of downtown, and the effect these changes had on American life. Gruen championed the redesign of suburbs and cities through giant shopping malls, earnestly believing that he was promoting an American ideal, the ability to build a community. Yet, as malls began covering the landscape and downtowns became more depressed, Gruen became painfully aware that his dream of overcoming social problems through architecture and commerce was slipping away. By the tumultuous year of 1968, it had disappeared. Victor Gruen made America depend upon its shopping malls. While they did not provide an invigorated sense of community as he had hoped, they are enduring monuments to the lure of consumer culture.
Language: English
Published by UNIV OF PENNSYLVANIA PR, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
Seller: moluna, Greven, Germany
Kartoniert / Broschiert. Condition: New. The enclosed shopping mall, now so ubiquitous, was invented by one man: Victor Gruen. Mall Maker is the first biography of this visionary spirit.Über den AutorM. Jeffrey HardwickKlappentextrnrnThe shopping ma.
Language: English
Published by University Of Pennsylvania Press Mär 2010, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
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Taschenbuch. Condition: Neu. Neuware - The shopping mall is both the most visible and the most contentious symbol of American prosperity. Despite their convenience, malls are routinely criticized for representing much that is wrong in America--sprawl, conspicuous consumption, the loss of regional character, and the decline of Mom and Pop stores. So ubiquitous are malls that most people would be suprised to learn that they are the brainchild of a single person, architect Victor Gruen.An immigrant from Austria who fled the Nazis in 1938, Gruen based his idea for the mall on an idealized America: the dream of concentrated shops that would benefit the businessperson as well as the consumer and that would foster a sense of shared community. Modernist Philip Johnson applauded Gruen for creating a true civic art and architecture that enriched Americans' daily lives, and for decades he received praise from luminaries such as Lewis Mumford, Winthrop Rockefeller, and Lady Bird Johnson. Yet, in the end, Gruen returned to Europe, thoroughly disillusioned with his American dream.In Mall Maker, the first biography of this visionary spirit, M. Jeffrey Hardwick relates Gruen's successes and failures--his work at the 1939 World's Fair, his makeover of New York's Fifth Avenue boutiques, his rejected plans for reworking entire communities, such as Fort Worth, Texas, and his crowning achievement, the enclosed shopping mall. Throughout Hardwick illuminates the dramatic shifts in American culture during the mid-twentieth century, notably the rise of suburbia and automobiles, the death of downtown, and the effect these changes had on American life. Gruen championed the redesign of suburbs and cities through giant shopping malls, earnestly believing that he was promoting an American ideal, the ability to build a community. Yet, as malls began covering the landscape and downtowns became more depressed, Gruen became painfully aware that his dream of overcoming social problems through architecture and commerce was slipping away. By the tumultuous year of 1968, it had disappeared.Victor Gruen made America depend upon its shopping malls. While they did not provide an invigorated sense of community as he had hoped, they are enduring monuments to the lure of consumer culture.
Published by University of Pennsylvania Press, 2004
Seller: The Groaning Board, Kensington, CA, U.S.A.
First Edition Signed
Hardcover. Condition: Fine. Dust Jacket Included. 1st Edition. Fine first edition hardcover, SIGNED by Hardwick on the title page. Adobe boards, black back-strap. Jacket almost fine, slight rumpling at edges, inside flap slightly creased. Modernist Philip Johnson applauded Gruen for creating a true civic art and architecture that enriched American daily lives. 276 pages. M04713. Signed by Author(s).
Language: English
Published by University of Pennsylvania Press, 2003
ISBN 10: 0812237625 ISBN 13: 9780812237627
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Language: English
Published by University of Pennsylvania Press, 2003
ISBN 10: 0812237625 ISBN 13: 9780812237627
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Language: English
Published by Univ of Pennsylvania Pr, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
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Add to basketPaperback. Condition: Brand New. 288 pages. 9.00x5.75x1.00 inches. In Stock. This item is printed on demand.
Language: English
Published by University of Pennsylvania Press, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
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Add to basketCondition: New. Print on Demand pp. 288 47 Illus.
Language: English
Published by University of Pennsylvania Press, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
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Language: English
Published by University of Pennsylvania Press, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
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Language: English
Published by University of Pennsylvania Press, 2010
ISBN 10: 0812221109 ISBN 13: 9780812221107
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