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Condition: New. pp. 218.
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Seller: Majestic Books, Hounslow, United Kingdom
Condition: New.
Condition: New. pp. 218.
Language: English
Published by Taylor and Francis Ltd, GB, 2024
ISBN 10: 1032730404 ISBN 13: 9781032730400
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
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Add to basketPaperback. Condition: New. First published in 1973, Fashion Marketing is intended for all whose work is linked to the vagaries of fashion or who are simply fascinated by the subject. Although much of the evidence and material collected here is related to textiles and clothing in particular, businessmen are becoming increasingly aware that fashion now extends its influence beyond its traditional fields. The fickleness of fashion has previously discouraged detailed analysis of trends, and such significant contributions to the literature as have been made often occur in the most unlikely places. It was this inaccessibility which led to the preparation of the present volume, which developed out of the considerable research activity into textile markets by the editors, first at the University of Bradford, and more recently at the Cranfield School of Management to which their research work was transferred in 1972. This book will be of interest to students of business, economics, marketing and fashion.
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
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Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. pp. 218.
Language: English
Published by Taylor & Francis Inc, 2019
ISBN 10: 0815370075 ISBN 13: 9780815370079
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Condition: New. 1st edition NO-PA16APR2015-KAP.
Language: English
Published by Taylor & Francis Ltd, 2024
ISBN 10: 1032730404 ISBN 13: 9781032730400
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Add to basketPaperback. Condition: Brand New. reissue edition. 218 pages. 8.35x5.35x0.51 inches. In Stock.
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Add to basketPaperback. Condition: Brand New. 500 pages. 9.69x6.88x1.10 inches. In Stock.
Kartoniert / Broschiert. Condition: New. Roy Hayhurst, Gordon WillsThis study, originally published in 1972, presents a critical, in-depth survey of the organization of marketing activity in the United Kingdom. This report of practice in over 500 major British firms provides some enlighteni.
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Taschenbuch. Condition: Neu. Fashion Marketing | an anthology of viewpoints and perspectives | Gordon Wills (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2024 | Routledge | EAN 9781032730400 | Verantwortliche Person für die EU: Taylor & Francis Verlag GmbH, Kaufingerstr. 24, 80331 München, gpsr[at]taylorandfrancis[dot]com | Anbieter: preigu.
Language: English
Published by Taylor & Francis Inc Okt 2019, 2019
ISBN 10: 0815370075 ISBN 13: 9780815370079
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Published by Taylor & Francis Inc, 2019
ISBN 10: 0815370075 ISBN 13: 9780815370079
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Condition: Hervorragend. Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.
Language: English
Published by Taylor and Francis Ltd, GB, 2024
ISBN 10: 1032730404 ISBN 13: 9781032730400
Seller: Rarewaves.com UK, London, United Kingdom
US$ 68.74
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Add to basketPaperback. Condition: New. First published in 1973, Fashion Marketing is intended for all whose work is linked to the vagaries of fashion or who are simply fascinated by the subject. Although much of the evidence and material collected here is related to textiles and clothing in particular, businessmen are becoming increasingly aware that fashion now extends its influence beyond its traditional fields. The fickleness of fashion has previously discouraged detailed analysis of trends, and such significant contributions to the literature as have been made often occur in the most unlikely places. It was this inaccessibility which led to the preparation of the present volume, which developed out of the considerable research activity into textile markets by the editors, first at the University of Bradford, and more recently at the Cranfield School of Management to which their research work was transferred in 1972. This book will be of interest to students of business, economics, marketing and fashion.
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