Jitendra Kumar Dubey (11 results)

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Condition: New. Latest Edition NO-PA16APR2015-KAP.

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Condition: New.

Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The book deals with planning and practices of marketing of library and information services and products in technical libraries in India.The book is very useful for starting of marketing activities in different types of libraries. The book contains the general concepts of marketing, objectives,needs, purposes, types ,mediums benefits of marketing of library services in the technical libraries. The book deals Information seeking behavior pattern of users like faculty, research scholars, students in technical libraries. Attitude of Librarians regarding marketing of library services and products, new ways of marketing of libraries services and products are also discussed in the book. The book is described data analysis results about marketing planning, practices and implementation in technical libraries. Implementation of modern marketing tools for library services are also described in the book. The book deals a marketing strategic plan for technical institute libraries. The book is very useful for undergraduate post graduate and research students as well as the librarians. 228 pp. Englisch.…

Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Dubey Jitendra KumarThe Author is Deputy Librarian, SVSU, Palwal, Haryana. He has 22 years experience of different technical libraries. He is MA (Political Science), MPhil & PhD in LIS, PGDCA and UGC-NET. He has published more than 2.…

Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The book deals with planning and practices of marketing of library and information services and products in technical libraries in India.The book is very useful for starting of marketing activities in different types of libraries. The book contains the general concepts of marketing, objectives,needs, purposes, types ,mediums benefits of marketing of library services in the technical libraries. The book deals Information seeking behavior pattern of users like faculty, research scholars, students in technical libraries. Attitude of Librarians regarding marketing of library services and products, new ways of marketing of libraries services and products are also discussed in the book. The book is described data analysis results about marketing planning, practices and implementation in technical libraries. Implementation of modern marketing tools for library services are also described in the book. The book deals a marketing strategic plan for technical institute libraries. The book is very useful for undergraduate post graduate and research students as well as the librarians.…

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Taschenbuch. Condition: Neu. Marketing of Library and Information Services and Products | With Special Reference to Technical Libraries in India | Jitendra Kumar Dubey | Taschenbuch | Englisch | 2020 | LAP LAMBERT Academic Publishing | EAN 9786202795517 | Verantwortliche Person für die EU: LAP Lambert Academic Publishing, Brivibas Gatve 197, 1039 RIGA, LETTLAND, customerservice[at]vdm-vsg[dot]de | Anbieter: preigu Print on Demand.…

Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The book deals with planning and practices of marketing of library and information services and products in technical libraries in India.The book is very useful for starting of marketing activities in different types of libraries. The book contains the general concepts of marketing, objectives,needs, purposes, types ,mediums benefits of marketing of library services in the technical libraries. The book deals Information seeking behavior pattern of users like faculty, research scholars, students in technical libraries. Attitude of Librarians regarding marketing of library services and products, new ways of marketing of libraries services and products are also discussed in the book. The book is described data analysis results about marketing planning, practices and implementation in technical libraries. Implementation of modern marketing tools for library services are also described in the book. The book deals a marketing strategic plan for technical institute libraries. The book is very useful for undergraduate post graduate and research students as well as the librarians.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 228 pp. Englisch.…

Condition: New. PRINT ON DEMAND.