Kovalevskii Andrei (8 results)

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Paperback. Condition: new. Paperback. The Massage Therapist's Guide to Business Mastery (Second Edition) is the most comprehensive and up-to-date business resource designed specifically for Registered Massage Therapists (RMTs) in Ontario. Whether you're a student, new graduate, or experienced practitioner, this guide provides the critical tools, strategies, and legal insight needed to start and grow a successful massage therapy business in today's evolving healthcare and wellness landscape. This significantly expanded second edition builds on the foundation of the first edition with updated content, practical tools, and deeper focus on the unique realities of operating a massage therapy practice in Ontario and across Canada. It offers an integrated, localized approach that covers both clinical entrepreneurship and compliance with provincial regulations. What's New in the Second Edition: Expanded Legal and Regulatory Content: Greater emphasis on Ontario-specific laws, CMTO regulations, health privacy, direct billing, MVA and WSIB claims, and registration with the Financial Services Regulatory Authority (FSRA).New Topics: Entirely new chapters on Artificial Intelligence (AI) in massage therapy practice, outsourcing, and career pathways in specialized areas like sports massage.Stronger Financial and Taxation Guidance: Detailed guidance on HST collection, input tax credits, bookkeeping systems, budgeting, and year-end reporting designed for small health-based businesses.Improved Marketing and Branding Frameworks: Enhanced sections on digital marketing, client personas, loyalty programs, social proof, Google My Business, and online review management.More Case Studies and Scenarios: Real-life clinical and ethical scenarios with solutions, designed to help readers apply concepts directly to their practice.New Teaching Applications: Now structured to serve not only as a practitioner's guide but also as a comprehensive college-level textbook. Instructors across Ontario and other provinces can confidently use it for delivering the Business for Massage Therapists module.Written by Dr. Andrei Kovalevskii, an RMT, MD, and massage therapy educator, this second edition reflects current standards, economic realities, and technology trends impacting healthcare professionals. It supports massage therapists in becoming confident, competent business owners, without losing focus on client care and ethical practice. Whether you're launching your first clinic, looking to modernize your solo practice, or teaching business foundations in a massage therapy college program, this book is an essential, all-in-one resource built specifically for the Canadian RMT landscape. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.