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Published by Christoph Merian Verlag, 1999
ISBN 10: 3856160957ISBN 13: 9783856160951
Seller: Ammareal, Morangis, France
Book
Condition: Très bon. Légères traces d'usure sur la couverture. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Slight signs of wear on the cover. Ammareal gives back up to 15% of this item's net price to charity organizations.
Published by Abbeville Press, Incorporated, 1988
ISBN 10: 0896598179ISBN 13: 9780896598171
Seller: Better World Books, Mishawaka, IN, U.S.A.
Book First Edition
Condition: Good. First Edition. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
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Published by Machandel-Verlag, 2022
ISBN 10: 3959593384ISBN 13: 9783959593380
Seller: Revaluation Books, Exeter, United Kingdom
Book
Paperback. Condition: Brand New. German language. 7.99x5.24x1.02 inches. In Stock.
Published by Kirchheim + Co. GmbH, 2020
ISBN 10: 3874097013ISBN 13: 9783874097017
Seller: Blackwell's, London, United Kingdom
Book
paperback. Condition: New. Language: ger.
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Published by William Reese Co, 2002
ISBN 10: 093922609XISBN 13: 9780939226092
Seller: GF Books, Inc., Hawthorne, CA, U.S.A.
Book
Condition: Fine. Book is in Used-LikeNew condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear.
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Published by William Reese Company/Donald A. Herald, New York & New Haven, CT, 2002
ISBN 10: 093922609XISBN 13: 9780939226092
Seller: Willis Monie-Books, ABAA, Cooperstown, NY, U.S.A.
Book First Edition
Hardcover. Condition: Very Good-. Dust Jacket Condition: Very Good. First Edition. Hardcover boards are slightly bent.
Published by Donald Heald and William Reese Company, New York and New Haven, 2002
Seller: Donald A. Heald Rare Books (ABAA), New York, NY, U.S.A.
Octavo. (11 1/2 x 8 3/4 inches). 384 pp., 436 black and white illustrations in the text illustrating each of the plates in the double elephant folio, 10 color illustrations. Gilt stamped blue cloth, illustrated dust jacket. In 2002, Donald Heald and the late William Reese reissued this much admired reference book by Susanne M. Low on Audubon in a new edition, greatly enlarged and augmented. It is the most important book for the study of Audubon and his "Birds of America." A comprehensive reference work for collectors, dealers, art historians, students of natural history, birders, and bird enthusiasts. With new up-to-date information, revisions, and extensive additions, including a section on the Bien edition, superseding and surpassing her earlier work. This beautifully produced book provides easily accessible information about each one of the 435 plates in Audubon's double elephant folio, including variant plate names, names of the birds in the octavo and Bien editions, and the current names of the birds according to the American Ornithologists' Union's most recent Checklist, as well as pertinent historical details about the creation of each plate and discussion of taxonomic changes. A special feature of the book is the section devoted to the description of each of the plates in the comparatively little-known Bien edition. The informative introduction details the history of the creation of the double elephant folio. This includes a description of the collaboration between Audubon and the men who transformed his originals into prints, W. H. Lizars, Robert Havell, Sr., and, most importantly, Robert Havell, Jr., with discussion of the artistic techniques involved in the process. Ornithological taxonomy is succinctly explained, and will help the reader to understand some of Audubon's difficulties as well as the evolution of bird names. The descriptions of the double elephant folio plates are followed by three indexes: one of current names of the birds depicted, one of double elephant folio plate names, and one of the names on the original paintings, thus offering the reader several ways to locate a particular bird or plate. Similarly, the Bien section is also followed by indexes of current names and plate names. In addition, there are three appendices. The first identifies the persons whose names appear in the nomenclature of The Birds of America. The second appendix describes the unusual composite plates that appear in some editions, and the third contains charts of the most complicated situations that arose from the transfer of Audubon's originals to the finished plates. Finally, a beautiful color insert illustrates a few of the more interesting situations that are described in the book, such as color differences between prints of the same bird, comparison of an Audubon original and corresponding print, and comparison of variant plate legends, among others.
Published by New Haven & New York. William Reese Company & Donald A. Heald. 2002, 2002
Seller: J. Patrick McGahern Books Inc. (ABAC), Ottawa, ON, Canada
Hardcover. Dust Jacket Included. 4to, 28cm, [6],384p., numerous text illustrations, 8 colour plates, many appendices, indexes, bibliography, dark blue cloth, gilt spine and cover titles, a fine copy in fine colour illustrations jacket, new ~ "A GUIDE TO AUDUBON'S Birds of America" provides a comprehensive yet easily accessible tour through the maze of nomenclature difficulties in Audubon's great works. A brief historical introduction recounts significant events in Audubon's life and discusses the techniques used in the creation of the double elephant folio. Detailed descriptions of each print include: the current name of the bird according to the most recent data.; the name (if any) on Audubon's original painting.; name of the bird in the octavo and Bien editions; and brief accounts of pertinent historical data" (jacket). An essential Audubon reference.
Published by John Benjamins Publishing Co, 2009
ISBN 10: 9027239940ISBN 13: 9789027239945
Seller: Fundus-Online GbR Borkert Schwarz Zerfaß, Berlin, Germany
Book
paperback. Condition: Wie neu. 130 Seiten Neuwertig, very clean, This special issue has Asia as its focus, springboarding primarily from the multilingual reality that defines South and Southeast Asia, but also including the regions of East Asia normally considered more monolingual. The collection of articles addresses the tensions involved in how the countries position the English language even as they maintain and manage their own endogenous language(s), critically considering issues concerning plurilingual practices long existing in the region, the consequences of post-independence official language and medium of instruction choices, as well as the situation of minority communities who tend to fall out of official consideration, highlighting the interesting disjuncts between official discourse and community practice that often exist, and the implications that thus arise, particularly for policy and education. While English holds great import as a former colonial language and/ or a most valuable commodity in this age of globalization, it also becomes evident that, particularly in East and Southeast Asia, Mandarin may indeed be another force to be reckoned with. The plurilingual tradition and the English language in South Asia / Suresh Canagarajah -- Language as a problem of development : ideological debates and comprehensive education in the Philippines / T. Ruanni F. Tupas -- Not plain sailing : Malaysia's language choice in policy and education / Azirah Hashim -- Beyond fear and loathing in SG : the real mother tongues and language policies in multilingual Singapore / Lisa Lim -- Towards 'biliteracy and trilingualism' in Hong Kong (SAR) : problems, dilemmas and stakeholders' views / David C.S. Li -- English in China : convergence and divergence in policy and practice / Anwei Feng -- The teaching of English as an international language in Japan : an answer to the dilemma of indigenous values and global needs in the expanding circle / Nobuyuki Hino -- Multilingual Asia : looking back, looking across, looking forward / Paul Bruthiaux ISBN 9789027239945 Sprache: Englisch Gewicht in Gramm: 248.
Published by William Reese Company and Donald A. Heald, New Haven & New York, 2002
Seller: William Reese Company - Americana, New Haven, CT, U.S.A.
[6],384pp. plus numerous illustrations and color insert. Quarto. Cloth. Fine. In pictorial dust jacket. "A GUIDE TO AUDUBON'S Birds of America provides a comprehensive yet easily accessible tour through the maze of nomenclature difficulties in Audubon's great works. A brief historical introduction recounts significant events in Audubon's life and discusses the techniques used in the creation of the double elephant folio. Detailed descriptions of each print include: the current name of the bird according to the most recent data.; the name (if any) on Audubon's original painting.; name of the bird in the octavo and Bien editions; and brief accounts of pertinent historical data" (dust jacket). An essential Audubon reference book.
Published by Basel : Christoph-Merian-Verl., 1999
ISBN 10: 3856161090ISBN 13: 9783856161095
Seller: Antiquariat Bläschke, Darmstadt, Germany
Book
Pp. Condition: Sehr gut. [28] S. : überw. Ill. ; 31 cm Seiten min. lichtrandig, sonst einwandfrei; sehr gutes Expl. Sprache: Deutsch Gewicht in Gramm: 550.
Hardcover. Condition: Like New. Dust Jacket Condition: Like New. First Edition, First Printing. Royal blue linen boards with gilt lettering on the spine and front panel. The binding is tight and the corners are sharp. Text and images are clean and unmarked. The illustrated dust jacket is in a mylar cover.
Published by [Hanau] : Dausien [1994]., 1994
ISBN 10: 3768414051ISBN 13: 9783768414050
Seller: Modernes Antiquariat - bodo e.V., Dortmund, NRW, Germany
Book
Kunststoff. Condition: Gut. Neudr. der Erstausg. 32, [1000] S. : überw. Ill. ; 26 cm *Werktagsversendung innerhalb von 24 Stunden* -- Exempl. in einem guten Gesamtzust., geringe Gebrauchsspuren möglich --mit SU. ISBN: 9783768414050 Alle Sendungen werden mit beiliegender Rechnung, inkl. ausgewiesener MwSt., verschickt. Sprache: Deutsch Gewicht in Gramm: 4560.
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Published by New York: Abbeville Press, [1988], 1988
Seller: James & Mary Laurie, Booksellers A.B.A.A, Minneapolis, MN, U.S.A.
First Edition. Bound in publisher's original full tan cloth with the title stamped in gilt on the spine. Fine in a fine dust jacket.
Published by GRIN Verlag Apr 2022, 2022
ISBN 10: 334660876XISBN 13: 9783346608765
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Book Print on Demand
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Bachelorarbeit aus dem Jahr 2017 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 2,3, Hochschule Ludwigshafen am Rhein, Sprache: Deutsch, Abstract: Das Ziel der vorliegenden Arbeit besteht darin, Grundsätze des Gender-Marketings zu erarbeiten, die in der Praxis der Marketing-Kommunikation, genauer der Werbegestaltung, angewendet werden können, um die Geschlechterzielgruppen effektiv anzusprechen. Konkret wird im ersten Teil der Arbeit die Notwendigkeit von Gender-Marketing analysiert. Darin geht es zunächst um die Entstehung, die Klärung des Begriffs Gender-Marketing und seinem Stellenwert. Zudem wird das geschlechtsspezifische Konsumverhalten verglichen. Im zweiten Teil der Arbeit wird herausgearbeitet, welche Faktoren notwendig sind, um Marketing-Kommunikation - und Werbung im Speziellen - erfolgreich zu gestalten. Zuerst werden die Grundlagen von Kommunikation erläutert.Anschließend werden Erfolgsfaktoren der Werbung erläutert. Nach einer Definition und der Erläuterung von Zielen, die mit Hilfe von Werbung erreicht werden sollen, werden die Komponenten von Werbung näher beschrieben. Die erste und auch grundlegende Komponente beschäftigt sich mit der Planung und Charakterisierung der Zielgruppen. Deren Merkmale sind entscheidend für die effektive Ausgestaltung der Werbebotschaft, welche im nächsten Unterkapitel untersucht wird. Im letzten Unterkapitel geht es um die Komponente ¿Medium¿ bzw. der Mediaplanung, die sich damit beschäftigt, mit welchen Medien die Zielgruppen am besten zu erreichen ist. Das Thema der Mediaplanung nimmt im Marketing einen erheblichen Umfang ein, sodass in dieser Arbeit lediglich grundlegende Bedingungen und Ansätze zu diesem Thema aufgeführt werden können.Zudem ist gerade die Auswahl geeigneter Medien abhängig von dem jeweiligen Einzelfall in der Praxis, denn neben dem Geschlecht spielen weitere Faktoren, wie Alter bzw. Lebensabschnitt, eine wichtige Rolle. Der dritte und letzte Bereich der Arbeit beinhaltet die Herleitung der Kommunikationsgrundsätze für effektives Gender-Marketing aus den vorangegangen Untersuchungen. Unterstützend dazu werden Beispiele aus der Werbepraxis aufgeführt und anhand allgemeingültiger Aspekte für geschlechtsspezifische Werbung analysiert. Da in diesem Abschnitt eine Ableitung stattfindet, wird darauf verzichtet, auf die ursächlichen Quellen erneut zu verweisen. Diese werden bereits in den ersten beiden Teilen der Arbeit genauer aufgeführt. Lediglich Beispiele und ergänzende Gedanken, die aus der Literatur aufgegriffen wurden, sind gemäß dem Zitationsstil angegeben. 68 pp. Deutsch.
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Published by Leoben : Kunsthalle Leoben, 2008
Seller: Chiemgauer Internet Antiquariat GbR, Altenmarkt, BAY, Germany
Book
Originalbroschur. 29 cm. Condition: Wie neu. 219 Seiten. Mit zahlreichen farbigen Abbildungen. FRISCHES, SEHR schönes Exemplar. U.a. Die Periode vor der großen Expansion. Die Wikinger als Plünderer und Siedler. Die Expansion nach Osten. Das Wikingerschiff. Alltagsleben und Kultur. Die Christianisierung. Das Nachleben in der Kunst des 19. und in der Populärkultur des 20. Jahrhunderts.( Kunst, Design, Werbung) Sprache: Deutsch Gewicht in Gramm: 1200.
Published by Abbeville, New York, 1988
Seller: T. A. Borden Books, Olney, MD, U.S.A.
Fine in Fine dust jacket; 255 pp.
Published by New York: The American Museum of Natural History / Abbeville Press, [1988]., 1988
ISBN 10: 0896598179ISBN 13: 9780896598171
Seller: D & E LAKE LTD. (ABAC/ILAB), Toronto, ON, Canada
Book First Edition
Hardcover. Dust Jacket Included. 4to. pp. 255. each plate of the original work is illustrated in b/w., with detailed descriptions of each as well as the original paintings, along with variants & errors. biblio. cross-referenced indexes of current names, plate names, & painting names. cloth. dw. First Edition.