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Non-Traditional Marketing II: Systematic. practical and in-depth. a disruptive marketing book that is popular among global brands.(Chinese Edition)
[ AO ] ZHEN NI· LUO MAN NIU KE ( Jenni Romaniuk ) . [ AO ] BAI LUN· XIA PU ( Byron Sharp ) . MAI QING ( Mandy ) YI
- Softcover
Seller: liu xing, Nanjing, JS, Chinaliu xing
Contact seller5-star sellerCondition: New
US$ 106.53
US$ 18.00 shippingShips from China to U.S.A.Quantity: 3 available
paperback. Condition: New. Language:Chinese.Paperback.Pub Date:2022-12 Pages:281 Publisher:Shaanxi Normal University Press Co. Ltd. In emerging markets. how should brands grow? How should marketing effectively target the entire market? Where do new customers come from? How to build the mental salience of a brand? Why is it necessary to reach customers? How to effectively carry out word-of-mouth marketing? How to create purchase convenience? Is online shopping really different? This book addresses these issues and cond.…