Nicolas Papadopoulos (73 results)

Hardcover. Condition: New. 3rd Edition. The item is brand new, never used or read. It's in perfect condition and may include supplements and/or access codes or come shrink-wrapped.

Condition: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.

Hardcover. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Broschiert. Condition: Gut. 115 Seiten; Das hier angebotene Buch stammt aus einer teilaufgelösten Bibliothek und kann die entsprechenden Kennzeichnungen aufweisen (Rückenschild, Instituts-Stempel.); der Buchzustand ist ansonsten ordentlich und dem Alter entsprechend gut. Neben dem oben aufgeführten Aufsatz befinden sich auch weitere Beiträge auch anderer Autoren in dem Werk. In ENGLISCHER Sprache. Sprache: Englisch Gewicht in Gramm: 205.…

Condition: Good. 0th Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Condition: Fair. : Este libro explora el impacto y el papel de las imágenes de productos y países en el marketing internacional. Analiza cómo las percepciones de los consumidores sobre los países de origen de los productos influyen en sus decisiones de compra. Con contribuciones de expertos como Louise A. Heslop y Nicolas Papadopoulos, el libro examina estudios interculturales y preferencias de los consumidores en el contexto del marketing global. EAN: 9781560242376 Tipo: Libros Categoría: Negocios y Economía Título: Product-Country Images Autor: Nicolas Papadopoulos Editorial: Haworth Press Idioma: en Páginas: 477 Formato: tapa blanda.…

Condition: New.

PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.

Condition: new.

Paperback. Condition: New. This book integrates new thinking on the image, marketing, and branding of places at all levels, from town squares to cities and countries, and of the products and peoples associated with them, thereby bridging the 'country' and 'place' silos in place-related research and practice. Insightful contributions from top scholars reflect fresh theorizing and provide a critical appraisal of conventional wisdom by juxtaposing intriguing contexts, questioning commonplace practices, and challenging methodologies and theoretical assumptions.Chapters explore interdependencies among residents, visitors, brand managers, and consumers; image effects of place and social identity, cross-border acquisitions, popular culture exports, and sporting mega-events; country-of-origin research, cross-cultural consumer behaviour, international marketing, destination branding, and brand modelling; and cutting-edge methodological approaches and managerial best practices in place marketing. The book's interdisciplinary know-how and approach makes it an invaluable and comprehensive reference for researchers, managers, consultants, and students alike, in areas from marketing, place management, international business, and tourism to communications, social psychology, urban geography, and regional economics.…

Condition: New.

Condition: New. 2022. Paperback. . . . . .

Condition: As New. Unread book in perfect condition.

Condition: New. In English.

Paperback. Condition: new. Paperback. This book integrates new thinking on the image, marketing, and branding of places at all levels, from town squares to cities and countries, and of the products and peoples associated with them, thereby bridging the country and place silos in place-related research and practice. Insightful contributions from top scholars reflect fresh theorizing and provide a critical appraisal of conventional wisdom by juxtaposing intriguing contexts, questioning commonplace practices, and challenging methodologies and theoretical assumptions.Chapters explore interdependencies among residents, visitors, brand managers, and consumers; image effects of place and social identity, cross-border acquisitions, popular culture exports, and sporting mega-events; country-of-origin research, cross-cultural consumer behaviour, international marketing, destination branding, and brand modelling; and cutting-edge methodological approaches and managerial best practices in place marketing. The books interdisciplinary know-how and approach makes it an invaluable and comprehensive reference for researchers, managers, consultants, and students alike, in areas from marketing, place management, international business, and tourism to communications, social psychology, urban geography, and regional economics. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Condition: New.

Paperback. Condition: Brand New. 392 pages. 9.25x6.13x1.26 inches. In Stock.

Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days.

Condition: New. 2022. Paperback. . . . . . Books ship from the US and Ireland.

Condition: New.

Condition: New.

Condition: New.

Condition: As New. Unread book in perfect condition.

Condition: New. 1st ed. 2018 edition NO-PA16APR2015-KAP.

Paperback. Condition: Brand New. 330 pages. 9.25x6.10x0.82 inches. In Stock.

Condition: New.

Condition: New.

Condition: Good. 1st Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.…