Niketh Pareek (35 results)

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  • Language: English

    Published by Routledge, 2009

    0415779006 / 9780415779005

    • Softcover

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    Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by Routledge, 2009

    0415779006 / 9780415779005

    • Softcover

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    Paperback. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by Routledge, 2009

    0415779006 / 9780415779005

    • Softcover

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    Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by Taylor & Francis Group, 2009

    0415779006 / 9780415779005

    • Softcover

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    Condition: Very Good. 2 Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Language: English

    Published by Taylor & Francis Group, 2009

    0415779006 / 9780415779005

    • Softcover

    Seller: Better World Books Ltd, Dunfermline, United KingdomBetter World Books Ltd

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    Condition: Good. 2 Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Language: English

    Published by Taylor & Francis Group, 2009

    0415779006 / 9780415779005

    • Softcover

    Seller: Better World Books Ltd, Dunfermline, United KingdomBetter World Books Ltd

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    Condition: Very Good. 2 Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Language: English

    Published by Routledge, 2009

    0415779006 / 9780415779005

    • Softcover

    Seller: Hamelyn, Madrid, M, SpainHamelyn

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    Condition: Very Good. : Este libro es una guía concisa y clara para estudiantes y profesionales que buscan mejorar su comprensión de los fundamentos del marketing en un contexto global. Cubre las funciones básicas del marketing, su papel en la toma de decisiones corporativas y la importancia de las estrategias competitivas. Este texto accesible proporciona perspectivas internacionales sobre las áreas discutidas a través de ejemplos prácticos de América del Norte, Asia, Europa y Medio Oriente. Explora temas clave como la definición de marketing, su integración en la estrategia corporativa, el marketing mix, la segmentación, la investigación de mercado y la cultura. EAN: 9780415779005 Tipo: Libros Categoría: Negocios y Economía Título: Marketing: The Basics Autor: Karl Moore| Niketh Pareek Editorial: Routledge Idioma: en Páginas: 256 Formato: tapa blanda.

  • Language: English

    Published by Routledge, 2009

    0415779006 / 9780415779005

    • Softcover

    Seller: Hamelyn, Madrid, M, SpainHamelyn

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    Condition: As New. : Este libro es una guía concisa y clara para estudiantes y profesionales que buscan mejorar su comprensión de los fundamentos del marketing en un contexto global. Cubre las funciones básicas del marketing, su papel en la toma de decisiones corporativas y la importancia de las estrategias competitivas. Este texto accesible proporciona perspectivas internacionales sobre las áreas discutidas a través de ejemplos prácticos de América del Norte, Asia, Europa y Medio Oriente. Explora temas clave como la definición de marketing, su integración en la estrategia corporativa, el marketing mix, la segmentación, la investigación de mercado y la cultura. EAN: 9780415779005 Tipo: Libros Categoría: Negocios y Economía Título: Marketing: The Basics Autor: Karl Moore| Niketh Pareek Editorial: Routledge Idioma: en Páginas: 256 Formato: tapa blanda.

  • Language: English

    Published by Routledge, 2026

    1041106238 / 9781041106234

    • Softcover

    Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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  • Language: English

    Published by Routledge, 2026

    1041106238 / 9781041106234

    • Softcover

    Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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  • Language: English

    Published by Taylor and Francis Ltd, GB, 2026

    1041106238 / 9781041106234

    • Softcover

    Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA

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    Paperback. Condition: New. Fully updated for today's rapidly evolving landscape, this comprehensive guide equips marketing professionals with essential strategies to navigate unpredictable consumer behaviour and fierce online competition.This book delivers practical frameworks for capturing audience attention and building customer loyalty in the digital age. Readers will gain actionable insights into competitive analysis, digital marketing tactics, AI applications, and data analytics, while developing a deep understanding of global marketing principles, consumer behaviour models, and ethical considerations. The integration of cutting-edge technologies with traditional marketing fundamentals provides a complete toolkit for marketing success in an increasingly complex environment. Global case studies featuring Toyota, Audible, Pfizer, Coca-Cola, and TikTok bring concepts to life, while chapter objectives, summaries, and discussion questions enhance learning and facilitate classroom engagement.Ideal for undergraduate and graduate marketing students, as well as early-career practitioners seeking to develop foundational knowledge or experienced professionals updating their skills. The accessible approach makes it suitable for both academic courses in marketing fundamentals and digital strategy, and for self-directed professional development in global marketing contexts.

  • Language: English

    Published by Routledge, 2026

    1041106238 / 9781041106234

    • Softcover

    Seller: California Books, Miami, FL, U.S.A.California Books

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  • Language: English

    Published by Taylor and Francis Ltd, GB, 2026

    1041106238 / 9781041106234

    • Softcover

    Seller: Rarewaves USA, HEBRON, KY, U.S.A.Rarewaves USA

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    Paperback. Condition: New. Fully updated for today's rapidly evolving landscape, this comprehensive guide equips marketing professionals with essential strategies to navigate unpredictable consumer behaviour and fierce online competition.This book delivers practical frameworks for capturing audience attention and building customer loyalty in the digital age. Readers will gain actionable insights into competitive analysis, digital marketing tactics, AI applications, and data analytics, while developing a deep understanding of global marketing principles, consumer behaviour models, and ethical considerations. The integration of cutting-edge technologies with traditional marketing fundamentals provides a complete toolkit for marketing success in an increasingly complex environment. Global case studies featuring Toyota, Audible, Pfizer, Coca-Cola, and TikTok bring concepts to life, while chapter objectives, summaries, and discussion questions enhance learning and facilitate classroom engagement.Ideal for undergraduate and graduate marketing students, as well as early-career practitioners seeking to develop foundational knowledge or experienced professionals updating their skills. The accessible approach makes it suitable for both academic courses in marketing fundamentals and digital strategy, and for self-directed professional development in global marketing contexts.

  • Language: English

    Published by Routledge, 2026

    1041106238 / 9781041106234

    • Softcover

    Seller: Majestic Books, Hounslow, United KingdomMajestic Books

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  • Language: English

    Published by Routledge, 2026

    1041106238 / 9781041106234

    • Softcover

    Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK

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  • Language: English

    Published by Routledge, 2026

    1041106238 / 9781041106234

    • Softcover

    Seller: Chiron Media, Wallingford, United KingdomChiron Media

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    paperback. Condition: New.

  • Language: English

    Published by Routledge, 2026

    1041106238 / 9781041106234

    • Softcover

    Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK

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  • Language: English

    Published by Routledge, 2026

    1041106238 / 9781041106234

    • Softcover

    Seller: Books Puddle, New York, NY, U.S.A.Books Puddle

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  • Language: English

    Published by Routledge, 2026

    1041106238 / 9781041106234

    • Softcover

    Seller: Biblios, frankfurt am main, HESSE, GermanyBiblios

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  • Language: English

    Published by Routledge, 2006

    0415380790 / 9780415380799

    • Softcover

    Seller: Stephen White Books, Bradford, United KingdomStephen White Books

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    Condition: Used - Good

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    Paperback. Condition: Good. Ex-library book, usual markings. Clean copy, sound binding. Quick dispatch from UK seller.

  • Language: English

    Published by Routledge, 2026

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    • Softcover

    Seller: Revaluation Books, Exeter, United KingdomRevaluation Books

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    Paperback. Condition: Brand New. 3rd edition. 290 pages. 7.81x5.06x7.81 inches. In Stock.

  • Language: English

    Published by Routledge, 2006

    0415380790 / 9780415380799

    • Softcover
    • First Edition

    Seller: Peak Pearl LLC, Holly Springs, NC, U.S.A.Peak Pearl LLC

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    Soft cover. Condition: As New. 1st Edition. Like new, never been used.

  • Language: English

    Published by Taylor and Francis Ltd, GB, 2026

    1041106238 / 9781041106234

    • Softcover

    Seller: Rarewaves USA United, HEBRON, KY, U.S.A.Rarewaves USA United

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    Paperback. Condition: New. Fully updated for today's rapidly evolving landscape, this comprehensive guide equips marketing professionals with essential strategies to navigate unpredictable consumer behaviour and fierce online competition.This book delivers practical frameworks for capturing audience attention and building customer loyalty in the digital age. Readers will gain actionable insights into competitive analysis, digital marketing tactics, AI applications, and data analytics, while developing a deep understanding of global marketing principles, consumer behaviour models, and ethical considerations. The integration of cutting-edge technologies with traditional marketing fundamentals provides a complete toolkit for marketing success in an increasingly complex environment. Global case studies featuring Toyota, Audible, Pfizer, Coca-Cola, and TikTok bring concepts to life, while chapter objectives, summaries, and discussion questions enhance learning and facilitate classroom engagement.Ideal for undergraduate and graduate marketing students, as well as early-career practitioners seeking to develop foundational knowledge or experienced professionals updating their skills. The accessible approach makes it suitable for both academic courses in marketing fundamentals and digital strategy, and for self-directed professional development in global marketing contexts.

  • Language: English

    Published by Taylor & Francis, 2009

    0415779006 / 9780415779005

    • Softcover

    Seller: moluna, Greven, Germanymoluna

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  • Language: English

    Published by Taylor & Francis, 2026

    1041106238 / 9781041106234

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    Condition: New. Karl Moore is a Professor in Strategy and Leadership at McGill University and an Associate at Green Templeton College, Oxford University where he taught full time for 5 years at the Said Business School.Niketh Pareek is a Montreal-ba.

  • Language: English

    Published by Taylor and Francis Ltd, GB, 2026

    1041106238 / 9781041106234

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    Paperback. Condition: New. Fully updated for today's rapidly evolving landscape, this comprehensive guide equips marketing professionals with essential strategies to navigate unpredictable consumer behaviour and fierce online competition.This book delivers practical frameworks for capturing audience attention and building customer loyalty in the digital age. Readers will gain actionable insights into competitive analysis, digital marketing tactics, AI applications, and data analytics, while developing a deep understanding of global marketing principles, consumer behaviour models, and ethical considerations. The integration of cutting-edge technologies with traditional marketing fundamentals provides a complete toolkit for marketing success in an increasingly complex environment. Global case studies featuring Toyota, Audible, Pfizer, Coca-Cola, and TikTok bring concepts to life, while chapter objectives, summaries, and discussion questions enhance learning and facilitate classroom engagement.Ideal for undergraduate and graduate marketing students, as well as early-career practitioners seeking to develop foundational knowledge or experienced professionals updating their skills. The accessible approach makes it suitable for both academic courses in marketing fundamentals and digital strategy, and for self-directed professional development in global marketing contexts.

  • Language: English

    Published by Routledge, 2026

    1041106246 / 9781041106241

    • Hardcover

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  • Language: English

    Published by Routledge, 2026

    1041106246 / 9781041106241

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    Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK

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  • Language: English

    Published by Routledge, 2026

    1041106246 / 9781041106241

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  • Language: English

    Published by Routledge, 2026

    1041106246 / 9781041106241

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    Seller: Majestic Books, Hounslow, United KingdomMajestic Books

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