Sponholz Uwe (104 results)
- Hardcover
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta
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Hardcover. Condition: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Published by Springer
- Hardcover
Seller: Academic Book Solutions, Medford, NY, U.S.A.Academic Book Solutions
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US$ 22.28
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Add to basketHardcover. Condition: VeryGood. A copy that may have been read, very minimal wear and tear. May have a remainder mark.
- Hardcover
Seller: California Books, Miami, FL, U.S.A.California Books
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Condition: New.
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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US$ 41.45
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Condition: As New. Unread book in perfect condition.
- Hardcover
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.Rarewaves USA
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US$ 44.93
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Hardback. Condition: New. 1st ed. 2021.
Das neue Marketing-Mindset: Management, Methoden und Prozesse für ein Marketing von Mensch zu Mensch
- Softcover
Seller: Ammareal, Morangis, FranceAmmareal
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US$ 7.73
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Softcover. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Ammareal gives back up to 15% of this item's net price to charity organizations.
Das neue Marketing-Mindset: Management, Methoden und Prozesse für ein Marketing von Mensch zu Mensch
- Softcover
Seller: Ammareal, Morangis, FranceAmmareal
Contact seller5-star sellerCondition: Used - Fine
US$ 7.73
US$ 19.09 shippingShips from France to U.S.A.Quantity: 1 available
Softcover. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Ammareal gives back up to 15% of this item's net price to charity organizations.
Das neue Marketing-Mindset: Management, Methoden und Prozesse für ein Marketing von Mensch zu Mensch
- Softcover
Seller: Ammareal, Morangis, FranceAmmareal
Contact seller5-star sellerCondition: Used - Fine
US$ 7.73
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Softcover. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Ammareal gives back up to 15% of this item's net price to charity organizations.
Das neue Marketing-Mindset: Management, Methoden und Prozesse für ein Marketing von Mensch zu Mensch
- Softcover
Seller: Ammareal, Morangis, FranceAmmareal
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US$ 7.73
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Softcover. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Ammareal gives back up to 15% of this item's net price to charity organizations.
Das neue Marketing-Mindset: Management, Methoden und Prozesse für ein Marketing von Mensch zu Mensch
- Softcover
Seller: Ammareal, Morangis, FranceAmmareal
Contact seller5-star sellerCondition: Used - Fine
US$ 7.73
US$ 19.09 shippingShips from France to U.S.A.Quantity: 1 available
Softcover. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Ammareal gives back up to 15% of this item's net price to charity organizations.
Das neue Marketing-Mindset: Management, Methoden und Prozesse für ein Marketing von Mensch zu Mensch
- Softcover
Seller: Ammareal, Morangis, FranceAmmareal
Contact seller5-star sellerCondition: Used - Fine
US$ 7.73
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Softcover. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Ammareal gives back up to 15% of this item's net price to charity organizations.
Das neue Marketing-Mindset: Management, Methoden und Prozesse für ein Marketing von Mensch zu Mensch
- Softcover
Seller: Ammareal, Morangis, FranceAmmareal
Contact seller5-star sellerCondition: Used - Fine
US$ 7.73
US$ 19.09 shippingShips from France to U.S.A.Quantity: 1 available
Softcover. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Ammareal gives back up to 15% of this item's net price to charity organizations.
Das neue Marketing-Mindset: Management, Methoden und Prozesse für ein Marketing von Mensch zu Mensch
- Softcover
Seller: Ammareal, Morangis, FranceAmmareal
Contact seller5-star sellerCondition: Used - Fine
US$ 7.73
US$ 19.09 shippingShips from France to U.S.A.Quantity: 1 available
Softcover. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Ammareal gives back up to 15% of this item's net price to charity organizations.
Das neue Marketing-Mindset: Management, Methoden und Prozesse für ein Marketing von Mensch zu Mensch
- Softcover
Seller: Ammareal, Morangis, FranceAmmareal
Contact seller5-star sellerCondition: Used - Fine
US$ 7.73
US$ 19.09 shippingShips from France to U.S.A.Quantity: 1 available
Softcover. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Ammareal gives back up to 15% of this item's net price to charity organizations.
An Instructor's Manual to H2H Marketing Case Studies: Teach Human-to-Human Marketing Effectively (Springer Business Cases)
Kotler, Philip,Pfoertsch, Waldemar,Sponholz, Uwe,Sulaj, Kejsi
Language: English
Published by Springer, 2024
- Hardcover
Seller: Books From California, Simi Valley, CA, U.S.A.Books From California
Contact seller4-star sellerCondition: Used - Very good
US$ 47.25
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hardcover. Condition: Very Good.
- Hardcover
Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA
Contact seller5-star sellerCondition: New
US$ 53.74
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Hardback. Condition: New. 1st ed. 2021. In H2H Marketing the authors focus on redefining the role of marketing by reorienting the mindset of decision-makers and integrating the concepts of Design Thinking, Service-Dominant Logic and Digitalization. It's not just technological advances that have made it necessary to revisit the w…ay everybody thinks about marketing; customers and marketers as human decision-makers are changing, too. Therefore, having the right mindset, the right management approach and highly dynamic implementation processes is key to creating innovative and meaningful value propositions for all stakeholders. This book is essential reading for the following groups: Executives who want to bring new meaning to their lives and organizations Managers who need inspirations and evidence for their daily work in order to handle the change management needed in response to the drivingforces of technology, society and ecology Professors, trainers and coaches who want to apply the latest marketing principles Students and trainees who want to prepare for the future Customers of any kind who need to distinguish between leading companies Employees of suppliers and partners who want to help their firms stand out. The authors review the status quo of marketing and outline its evolution to the new H2H Marketing. In turn, they demonstrate the new marketing paradigm with the H2H Marketing Model, which incorporates Design Thinking, Service-Dominant Logic and the latest innovations in Digitalization. With the new H2H Mindset, Trust and Brand Management and the evolution of the operative Marketing Mix to the updated, dynamicand iterative H2H Process, they offer a way for marketing to find meaning in a troubled world.
- Hardcover
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
Contact seller5-star sellerCondition: New
US$ 44.03
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Condition: New. In.
- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
Contact seller5-star sellerCondition: New
US$ 44.02
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Condition: New.
- Hardcover
Seller: Basi6 International, Irving, TX, U.S.A.Basi6 International
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US$ 63.72
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Condition: Brand New. New. Delivery takes 25-30 days. Excellent Customer Service.
Instructor's Manual to H2h Marketing Case Studies : Teach Human-to-human Marketing Effectively
Kotler, Philip; Pfoertsch, Waldemar; Sponholz, Uwe; Sulaj, Kejsi
Language: English
Published by Springer, 2024
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
Contact seller5-star sellerCondition: New
US$ 63.37
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Condition: New.
- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
Contact seller5-star sellerCondition: Used - As new
US$ 50.97
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Condition: As New. Unread book in perfect condition.
An Instructor's Manual to H2H Marketing Case Studi
Kotler, Philip; Pfoertsch, Waldemar; Sponholz, Uwe; Sulaj, Kejsi
Language: English
Published by Springer, 2024
- Hardcover
Seller: Basi6 International, Irving, TX, U.S.A.Basi6 International
Contact seller5-star sellerCondition: New
US$ 72.22
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Condition: Brand New. New. Delivery takes 25-30 days. Excellent Customer Service.
An Instructor's Manual to H2H Marketing Case Studies
Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz, Kejsi Sulaj
Language: English
Published by Springer International Publishing AG, CH, 2024
- Hardcover
Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA
Contact seller5-star sellerCondition: New
US$ 73.49
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Hardback. Condition: New. 1st ed. 2024. This is an instructor's manual for the popular textbook 'H2H Marketing: Case Studies on Human-to-Human Marketing' (Springer, 2023). The authors have provided a perfect companion that enables teachers to adopt a case-by-case approach when using the material in the classroom.'H2H Marketing'…focuses on redefining the role of marketing by reshaping the mindset of decision-makers and integrating concepts such as Design Thinking, Service-Dominant Logic, and Digitalization. By following this carefully designed manual, teachers can assist their students in gaining a deeper understanding of the case studies that illustrate various aspects of the concept, its fundamental elements, and its implementation.
H2H Marketing: The Genesis of Human-to-Human Marketing
Kotler, Philip (Author)/ Pfoertsch, Waldemar (Author)/ Sponholz, Uwe (Author)
- Hardcover
Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
Contact seller5-star sellerCondition: New
US$ 59.87
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Hardcover. Condition: Brand New. 267 pages. 9.50x6.25x0.75 inches. In Stock.
Instructor's Manual to H2h Marketing Case Studies : Teach Human-to-human Marketing Effectively
Kotler, Philip; Pfoertsch, Waldemar; Sponholz, Uwe; Sulaj, Kejsi
Language: English
Published by Springer, 2024
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
Contact seller5-star sellerCondition: Used - As new
US$ 72.53
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Condition: As New. Unread book in perfect condition.
Language: German
Published by De Gruyter Oldenbourg, 2007
Series: Book 1 of 12 - WiSorium - Wirtschafts- und Sozialwissenschaftliches Repetitorium
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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US$ 40.37
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Condition: New.
- Softcover
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
Contact seller5-star sellerCondition: New
US$ 63.65
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Condition: New. In.
- Hardcover
Seller: Books Puddle, New York, NY, U.S.A.Books Puddle
Contact seller4-star sellerCondition: New
US$ 77.93
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Condition: New.
Language: German
Published by de Gruyter Oldenbourg, 2007
Series: Book 1 of 12 - WiSorium - Wirtschafts- und Sozialwissenschaftliches Repetitorium
- Softcover
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.Rarewaves USA
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US$ 45.76
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Paperback. Condition: New. Das Repetitorium richtet sich an Studierende der Universitäten, Fachhochschulen und Akademien, die sich schnell und verständlich in die Materie einarbeiten und sich zielgerichtet auf Prüfungen vorbereiten möchten, wie auch an Lehrende, die Anregungen für ihre Veranstaltungen und Prüfungen suchen. Es be…rücksichtigt die Besonderheiten, Gemeinsamkeiten und Unterschiede des Dienstleistungsmarketings sowohl für eigenständige als auch für produktergänzende Dienstleistungen. Zentrale Bedeutung haben Kundenorientierung und ein strategischer Marketingansatz, der allen zukunftsorientierten unternehmerischen Herausforderungen gerecht wird. Read more Continue reading Read less.
