Topic Rutherford (66 results)
- Softcover
Seller: GreatBookPrices, Columbia, U.S.A.GreatBookPrices
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- Softcover
Seller: PBShop.store US, Wood Dale, U.S.A.PBShop.store US
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
- Softcover
Seller: GreatBookPrices, Columbia, U.S.A.GreatBookPrices
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- Softcover
Seller: PBShop.store UK, Fairford, United KingdomPBShop.store UK
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US$ 61.15
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
- Softcover
Seller: Rarewaves.com USA, London, United KingdomRarewaves.com USA
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US$ 71.65
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Paperback. Condition: New. Fashion Advertising and Public Relations offers a historically grounded analysis of advertising and public relations in the fashion industry.It provides an in-depth introduction to the history of styles and leading designer innovations in advertising from the early 1900s to the modern day, which took p…lace in tandem with societal developments. The text aims to equip the reader with the cultural capital necessary to pursue a career in fashion communication by providing foundational knowledge of the fashion industry's rich history. In line with this aim, it also covers a broad range of advertising and public relations practices in fashion, including fashion event management, press releases, digital media strategies, fashion magazine strategies, crisis communication, and CSR communication. A wealth of pedagogical features are included throughout the book, including reflection points, student exercises, and end-of-chapter discussion questions.This unique textbook will be valuable for students of fashion marketing, business, and communication and for undergraduates studying public relations and advertising considering a career in fashion.Comprehensive and ready-to-use instructor resources such as dedicated case studies for each chapter, assessment strategies, quizzes, essay topics and scenario assignments, are also offered online to augment teaching.
- Softcover
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
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More images- Softcover
Seller: Rarewaves USA, OSWEGO, U.S.A.Rarewaves USA
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US$ 75.31
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Paperback. Condition: New. Fashion Advertising and Public Relations offers a historically grounded analysis of advertising and public relations in the fashion industry.It provides an in-depth introduction to the history of styles and leading designer innovations in advertising from the early 1900s to the modern day, which took p…lace in tandem with societal developments. The text aims to equip the reader with the cultural capital necessary to pursue a career in fashion communication by providing foundational knowledge of the fashion industry's rich history. In line with this aim, it also covers a broad range of advertising and public relations practices in fashion, including fashion event management, press releases, digital media strategies, fashion magazine strategies, crisis communication, and CSR communication. A wealth of pedagogical features are included throughout the book, including reflection points, student exercises, and end-of-chapter discussion questions.This unique textbook will be valuable for students of fashion marketing, business, and communication and for undergraduates studying public relations and advertising considering a career in fashion.Comprehensive and ready-to-use instructor resources such as dedicated case studies for each chapter, assessment strategies, quizzes, essay topics and scenario assignments, are also offered online to augment teaching.
- Softcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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- Softcover
Seller: Chiron Media, Wallingford, United KingdomChiron Media
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US$ 60.06
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paperback. Condition: New.
- Softcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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US$ 64.09
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Condition: As New. Unread book in perfect condition.
- Softcover
Seller: Books Puddle, New York, U.S.A.Books Puddle
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US$ 82.71
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- Softcover
Seller: Biblios, frankfurt am main, GermanyBiblios
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US$ 83.07
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- Softcover
Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
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US$ 96.39
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Paperback. Condition: Brand New. 292 pages. 9.68x6.87x9.61 inches. In Stock.
- Softcover
Seller: CitiRetail, Stevenage, United KingdomCitiRetail
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US$ 68.57
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Paperback. Condition: new. Paperback. Fashion Advertising and Public Relations offers a historically grounded analysis of advertising and public relations in the fashion industry.It provides an in-depth introduction to the history of styles and leading designer innovations in advertising from the early 1900s to the modern day, w…hich took place in tandem with societal developments. The text aims to equip the reader with the cultural capital necessary to pursue a career in fashion communication by providing foundational knowledge of the fashion industrys rich history. In line with this aim, it also covers a broad range of advertising and public relations practices in fashion, including fashion event management, press releases, digital media strategies, fashion magazine strategies, crisis communication, and CSR communication. A wealth of pedagogical features are included throughout the book, including reflection points, student exercises, and end-of-chapter discussion questions.This unique textbook will be valuable for students of fashion marketing, business, and communication and for undergraduates studying public relations and advertising considering a career in fashion.Comprehensive and ready-to-use instructor resources such as dedicated case studies for each chapter, assessment strategies, quizzes, essay topics and scenario assignments, are also offered online to augment teaching. Fashion Advertising and Public Relations offers a historically-grounded analysis of advertising and public relations in the fashion industry. This unique textbook will be valuable for students of fashion marketing, business, and communication undergraduates studying public relations and advertising considering a career in fashion. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
- Hardcover
Seller: PBShop.store UK, Fairford, United KingdomPBShop.store UK
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US$ 121.90
US$ 6.75 shippingShips from United Kingdom to U.S.A.Quantity: 15 available
HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000.
- Softcover
Seller: moluna, Greven, Germanymoluna
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US$ 71.51
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Condition: New. Martina Topic-Rutherford is a behavioral sociologist and mass communication scholar. She is currently an associate professor at the University of Alabama, College of Communication and Information Sciences, Department of Advertising and PR, US.
- Softcover
Seller: Rarewaves USA United, OSWEGO, U.S.A.Rarewaves USA United
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US$ 80.33
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Paperback. Condition: New. Fashion Advertising and Public Relations offers a historically grounded analysis of advertising and public relations in the fashion industry.It provides an in-depth introduction to the history of styles and leading designer innovations in advertising from the early 1900s to the modern day, which took p…lace in tandem with societal developments. The text aims to equip the reader with the cultural capital necessary to pursue a career in fashion communication by providing foundational knowledge of the fashion industry's rich history. In line with this aim, it also covers a broad range of advertising and public relations practices in fashion, including fashion event management, press releases, digital media strategies, fashion magazine strategies, crisis communication, and CSR communication. A wealth of pedagogical features are included throughout the book, including reflection points, student exercises, and end-of-chapter discussion questions.This unique textbook will be valuable for students of fashion marketing, business, and communication and for undergraduates studying public relations and advertising considering a career in fashion.Comprehensive and ready-to-use instructor resources such as dedicated case studies for each chapter, assessment strategies, quizzes, essay topics and scenario assignments, are also offered online to augment teaching.
- Hardcover
Seller: GreatBookPrices, Columbia, U.S.A.GreatBookPrices
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US$ 126.07
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Condition: New.
- Hardcover
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
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US$ 126.64
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Condition: New.
- Hardcover
Seller: THE SAINT BOOKSTORE, Southport, United KingdomTHE SAINT BOOKSTORE
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US$ 121.16
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Hardback. Condition: New. New copy - Usually dispatched within 4 working days.
- Hardcover
Seller: GreatBookPrices, Columbia, U.S.A.GreatBookPrices
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US$ 141.23
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Condition: As New. Unread book in perfect condition.
- Hardcover
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, IrelandKennys Bookshop and Art Galleries Ltd.
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US$ 136.42
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Condition: New.
- Hardcover
Seller: Rarewaves.com USA, London, United KingdomRarewaves.com USA
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US$ 144.82
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Hardback. Condition: New. The Sustainability Debate is the result of a collaboration between academics and members of the Retail Institute predominantly working in retail and packaging industries. It responds to practitioners' frustration with consumers' emotionality and lack of knowledge around sustainability issues, problems o…ften fostered by the media. This fourteenth volume of Critical Studies on Corporate Responsibility, Governance and Sustainability thus puts together a debate that goes beyond the rhetoric of environmental protection and looks at sustainability from several angles. The book is predominantly focused on human and social sustainability and this focus is carried into sections that discuss sustainable policies, media and gender. This volume ultimately moves away from merely discussing environmental protection and shifts to the effect sustainable policies have on people and society. With a scope expanded to include human and social sustainability as well as economic sustainability, this book's original contribution is that is sees sustainability as a dynamic and complex system of human, social and environmental aspects.
- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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US$ 129.60
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Condition: New.
- Hardcover
Seller: Books Puddle, New York, U.S.A.Books Puddle
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US$ 149.35
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- Softcover
Seller: Rarewaves.com UK, London, United KingdomRarewaves.com UK
Contact seller5-star sellerCondition: New
US$ 68.94
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Paperback. Condition: New. Fashion Advertising and Public Relations offers a historically grounded analysis of advertising and public relations in the fashion industry.It provides an in-depth introduction to the history of styles and leading designer innovations in advertising from the early 1900s to the modern day, which took p…lace in tandem with societal developments. The text aims to equip the reader with the cultural capital necessary to pursue a career in fashion communication by providing foundational knowledge of the fashion industry's rich history. In line with this aim, it also covers a broad range of advertising and public relations practices in fashion, including fashion event management, press releases, digital media strategies, fashion magazine strategies, crisis communication, and CSR communication. A wealth of pedagogical features are included throughout the book, including reflection points, student exercises, and end-of-chapter discussion questions.This unique textbook will be valuable for students of fashion marketing, business, and communication and for undergraduates studying public relations and advertising considering a career in fashion.Comprehensive and ready-to-use instructor resources such as dedicated case studies for each chapter, assessment strategies, quizzes, essay topics and scenario assignments, are also offered online to augment teaching.
- Hardcover
Seller: Rarewaves USA, OSWEGO, U.S.A.Rarewaves USA
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US$ 154.49
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Hardback. Condition: New. Understanding how food is communicated through media and campaigns is key to shaping sustainable food practices.Food and Sustainability presents a comprehensive, interdisciplinary approach to food studies by gathering voices from communications, sociology, ethnology, and even fashion. This edited collec…tion maps the intersections of food, sustainability, and responsibility, with contributions that analyse professional chefs, media portrayals, and food security issues. The first section explores the nuances of food sustainability in media, gender dynamics, and lived experiences, while the second focuses on how public relations advances a culture of responsibility across societal contexts-from health campaigns to corporate practices and educational efforts.With its dual focus on empirical analysis and innovative methodologies, this study expands both theoretical and practical approaches to food communication in a changing world.
- Hardcover
Seller: Rarewaves USA, OSWEGO, U.S.A.Rarewaves USA
Contact seller5-star sellerCondition: New
US$ 157.38
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Hardback. Condition: New. The Sustainability Debate is the result of a collaboration between academics and members of the Retail Institute predominantly working in retail and packaging industries. It responds to practitioners' frustration with consumers' emotionality and lack of knowledge around sustainability issues, problems o…ften fostered by the media. This fourteenth volume of Critical Studies on Corporate Responsibility, Governance and Sustainability thus puts together a debate that goes beyond the rhetoric of environmental protection and looks at sustainability from several angles. The book is predominantly focused on human and social sustainability and this focus is carried into sections that discuss sustainable policies, media and gender. This volume ultimately moves away from merely discussing environmental protection and shifts to the effect sustainable policies have on people and society. With a scope expanded to include human and social sustainability as well as economic sustainability, this book's original contribution is that is sees sustainability as a dynamic and complex system of human, social and environmental aspects.
- Hardcover
Seller: Rarewaves.com USA, London, United KingdomRarewaves.com USA
Contact seller5-star sellerCondition: New
US$ 163.71
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Hardback. Condition: New. Understanding how food is communicated through media and campaigns is key to shaping sustainable food practices.Food and Sustainability presents a comprehensive, interdisciplinary approach to food studies by gathering voices from communications, sociology, ethnology, and even fashion. This edited collec…tion maps the intersections of food, sustainability, and responsibility, with contributions that analyse professional chefs, media portrayals, and food security issues. The first section explores the nuances of food sustainability in media, gender dynamics, and lived experiences, while the second focuses on how public relations advances a culture of responsibility across societal contexts-from health campaigns to corporate practices and educational efforts.With its dual focus on empirical analysis and innovative methodologies, this study expands both theoretical and practical approaches to food communication in a changing world.
- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
Contact seller5-star sellerCondition: Used - As new
US$ 149.55
US$ 20.18 shippingShips from United Kingdom to U.S.A.Quantity: Over 20 available
Condition: As New. Unread book in perfect condition.
